{"id":18762,"date":"2018-01-14T23:47:21","date_gmt":"2018-01-14T23:47:21","guid":{"rendered":"https:\/\/blog.birdeye.com\/?p=18762"},"modified":"2024-02-05T00:36:48","modified_gmt":"2024-02-05T08:36:48","slug":"social-media-mistakes-dentists","status":"publish","type":"post","link":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/","title":{"rendered":"Social media mistakes that dentists should avoid"},"content":{"rendered":"\n<p><span style=\"font-weight: 400;\">It has become common knowledge that <a href=\"https:\/\/birdeye.com\/blog\/effective-online-reputation-management-tips-dentists\/\">social media<\/a> websites are powerful tools for businesses. However, there are some common social media mistakes that many dentists make. Social media sites can help you engage with prospective patients, increase awareness about dental services, build professional relationships, and get more patients to your practice. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">However, there are hidden pitfalls that can result in problems. Even if you\u2019ve had success in the past using social media to drive traffic to your business, it\u2019s best to prepare ahead and make sure that you avoid the typical social media mistakes that many dentists make.<\/span> Let&#8217;s dive deeper into the most common social media mistakes made by dentists.<\/p>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Table of contents<\/h2><ul><li><a href=\"#h-1-spreading-yourself-too-thin\" data-level=\"2\">1. Spreading yourself too thin<\/a><\/li><li><a href=\"#h-2-inconsistent-content-calendar\" data-level=\"2\">2. Inconsistent content calendar<\/a><\/li><li><a href=\"#h-3-posting-unpopular-content\" data-level=\"2\">3. Posting unpopular content<\/a><\/li><li><a href=\"#h-4-having-limited-interactions\" data-level=\"2\">4. Having limited interactions<\/a><\/li><li><a href=\"#h-5-not-having-a-marketing-plan\" data-level=\"2\">5. Not having a marketing plan<\/a><\/li><li><a href=\"#h-how-birdeye-can-help-dentists\" data-level=\"2\">How Birdeye can help dentists<\/a><\/li><\/ul><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-1-spreading-yourself-too-thin\">1. Spreading yourself too thin<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/question-mark-1024x512.jpg\" alt=\"question mark with social icons\" class=\"wp-image-40310\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/question-mark-1024x512.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/question-mark-300x150.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/question-mark-768x384.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/question-mark-810x405.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/question-mark-1140x570.jpg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/question-mark.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><span style=\"font-weight: 400;\">It\u2019s best not to compare yourself to competitors\u2019 more established social media accounts. If you see your competition outperforming you on certain social media channels, it\u2019s tempting to set up your own profile to compete. However, sometimes it is not advisable to have accounts on all social networks, as some will be more or less relevant to your business. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Avoid this common social media mistake by only presenting your business on networks that are used by their targeted audience. For example, dentists don&#8217;t need a Snapchat account but can definitely benefit from using Twitter. Moreover, despite the temptation, you shouldn\u2019t just create a page on a social media website if you aren\u2019t able to post content regularly. Only engaged&nbsp;social media channels lead to new customers.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Rather than worrying about creating accounts on all the social media channels, you should think about which sites your present customers frequently use. While most of your audience may be on Facebook and Twitter, they might also use Instagram to find and have a look insid<\/span>e<span style=\"font-weight: 400;\"> a dental practice in their neighborhood. Analyzing your current audience will ensure you don\u2019t spread your online presence too thin. It will also give you more time to engage with your targeted audience.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-2-inconsistent-content-calendar\">2. Inconsistent content calendar<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1200\" height=\"650\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/An-inconsistent-content-calendar.jpg\" alt=\"social media mistakes dentists make - inconsistent content calendar\" class=\"wp-image-18945\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/An-inconsistent-content-calendar.jpg 1200w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/An-inconsistent-content-calendar-300x163.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/An-inconsistent-content-calendar-1024x555.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/An-inconsistent-content-calendar-768x416.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/An-inconsistent-content-calendar-810x439.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/An-inconsistent-content-calendar-1140x618.jpg 1140w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\n<p><span style=\"font-weight: 400;\">When prospective patients follow you on social media channels, do so with the expectation that you\u2019ll share informative and engaging content with them regularly. Even though it\u2019s hard for most dentists to post content for their audience every day, it\u2019s important in order to maintain your social following. Don&#8217;t drive potential customers away by being inactive. &nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">One of the easiest ways for busy dentists to post every day is to maintain a <a href=\"https:\/\/birdeye.com\/blog\/social-media-calendar\/\">social media content calendar<\/a> and use software like Birdeye to schedule posts. On days when you\u2019re comparatively free, devote some extra time to creating new content for the following days or weeks. You can then <a href=\"https:\/\/birdeye.com\/blog\/social-media-posting-schedule\/\">schedule your posts<\/a> and forget about them, knowing that your social media channels are being updated regularly.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-posting-unpopular-content\">3. Posting unpopular content<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"555\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Posting-unpopular-content-1024x555.jpeg\" alt=\"\" class=\"wp-image-40714\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Posting-unpopular-content-1024x555.jpeg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Posting-unpopular-content-300x163.jpeg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Posting-unpopular-content-768x416.jpeg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Posting-unpopular-content-810x439.jpeg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Posting-unpopular-content-1140x618.jpeg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Posting-unpopular-content.jpeg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p><span style=\"font-weight: 400;\">Among the most common social media mistakes is posting content that doesn\u2019t engage your audience. When you\u2019re planning your content calendar, make sure that you are always thinking about your customer\u2019s needs and requirements. Sharing informative content can help guide your followers toward the services that are best for them. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">This content could consist of articles on dental hygiene, recent advancements in dentistry, and even lists of the symptoms of common dental problems. More engaging content will keep your followers hooked to your social media profile, and they\u2019ll refer to your content for relevant information when deciding which dentist they might need.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-4-having-limited-interactions\">4. Having limited interactions<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"555\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/75-percent-expect-response-fast-1024x555.jpg\" alt=\"75 percent customers expect response fast\" class=\"wp-image-40312\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/75-percent-expect-response-fast-1024x555.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/75-percent-expect-response-fast-300x163.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/75-percent-expect-response-fast-768x416.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/75-percent-expect-response-fast-810x439.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/75-percent-expect-response-fast-1140x618.jpg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/75-percent-expect-response-fast.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><span style=\"font-weight: 400;\">If you\u2019ve been posting regularly with engaging content for your audience, you\u2019ll receive comments. These remarks can vary from an appreciation for the good work that you\u2019ve been doing, or their concerns and queries. If your prospective patients are reaching out to you by writing a comment, they expect you to reply. You need to interact with your followers so that they know your profile is being managed by you and not some disinterested manager. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">The best strategy to avoid these social media mistakes is not to ignore comments, even bad ones. Make it a point to respond to all concerns and queries as quickly as possible. This way, you will be able to build a solid social relationship with your followers, who\u2019ll turn to you when they have a question.<\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-5-not-having-a-marketing-plan\">5. Not having a marketing plan<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"555\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Not-having-a-marketing-plan-1024x555.jpeg\" alt=\"Not having a marketing plan\" class=\"wp-image-40349\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Not-having-a-marketing-plan-1024x555.jpeg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Not-having-a-marketing-plan-300x163.jpeg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Not-having-a-marketing-plan-768x416.jpeg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Not-having-a-marketing-plan-810x439.jpeg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Not-having-a-marketing-plan-1140x618.jpeg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Not-having-a-marketing-plan.jpeg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p><span style=\"font-weight: 400;\">Most <a href=\"https:\/\/birdeye.com\/blog\/dentists-social-media\/\">dentists join social media<\/a> websites without understanding the nuances of <a href=\"https:\/\/birdeye.com\/blog\/6-reasons-business-adopt-social-media-marketing-strategy\/\">social media marketing<\/a>. In order to leverage social media as a channel to get new patients, you should first define your goals. If your goal is to increase the number of followers you have, you should start by posting highly engaging content. If your goal is to convert your followers into patients, focus on engaging your audience and building a social relationship with them.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Additionally, when posting content, make sure that you\u2019re not promoting your services too much. Unlike traditional advertising, social media sites require a soft sell. &nbsp;You can achieve this by ensuring that around 60 percent of all your social media posts have curated content, 30 percent should be your original content, and the remaining 10% can be promotional content.<\/span><\/p>\n\n\n\n<p>While you&#8217;re here, check out our article on <a href=\"https:\/\/birdeye.com\/blog\/email-marketing-for-dentists-dos-and-donts\/\">Email Marketing for Dentists<\/a> and the top 6 <a href=\"https:\/\/birdeye.com\/blog\/6-top-review-sites-dentists\/\">dentist review sites<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-birdeye-can-help-dentists\">How Birdeye can help dentists<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Birdeye\u2019s powerful <a href=\"https:\/\/birdeye.com\/blog\/online-reputation-management\/\">online reputation management<\/a> solution integrates several features that let you take control of your social media presence. It helps you quickly share your best reviews on social media and create a content calendar to engage your followers. You can even derive insights by <a href=\"https:\/\/birdeye.com\/blog\/social-listening\/\">listening<\/a> to your targeted audience\u2019s comments on your page.&nbsp;<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/birdeye.com\/resources\/guides\/the-ultimate-guide-to-online-reviews\/\"><img decoding=\"async\" width=\"760\" height=\"200\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/TheUltimateGuideToReviews_Blog_720x200.png\" alt=\"\" class=\"wp-image-24325\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/TheUltimateGuideToReviews_Blog_720x200.png 760w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/TheUltimateGuideToReviews_Blog_720x200-300x79.png 300w\" sizes=\"(max-width: 760px) 100vw, 760px\" \/><\/a><\/figure>\n\n\n\n<pre class=\"wp-block-code be-related-topics-hub\"><code>\n        <p>This blog post is part of our <a href=\"https:\/\/birdeye.com\/blog\/social-media-management\/\">Social Media Management<\/a> Guide <\/p>\n      <span style=\"background-color: initial;\">           <\/span>\n<ul style=\"margin-bottom: 25px;\">\n<ul style=\"margin-bottom: 25px;\"><li><a href=\"https:\/\/birdeye.com\/blog\/dentists-social-media\/\">Dentists social media: A guide for attracting more patients<\/a><\/li><\/ul>\n<ul style=\"margin-bottom: 25px;\"><li><a href=\"https:\/\/birdeye.com\/blog\/social-media-engagement\/\">How to use social media engagement for more leads<\/a><\/li><\/ul>\n<ul style=\"margin-bottom: 25px;\"><li><a href=\"https:\/\/birdeye.com\/blog\/social-media-advertising\/\">The complete guide to navigating social media advertising<\/a><\/li><\/ul>\n<ul style=\"margin-bottom: 25px;\"><li><a href=\"https:\/\/birdeye.com\/blog\/social-media-strategy\/\">Reinforce your brand value with a social media strategy<\/a><\/li><\/ul>\n<ul style=\"margin-bottom: 25px;\"><li><a href=\"https:\/\/birdeye.com\/blog\/social-listening\/\">Social listening: Why it matters, how to get started, plus tips<\/a><\/li><\/ul>\n<ul style=\"margin-bottom: 25px;\"><li><a href=\"https:\/\/birdeye.com\/blog\/social-media-manager\/\">Why your business needs a social media manager<\/a><\/li><\/ul>\n<ul style=\"margin-bottom: 25px;\"><li><a href=\"https:\/\/birdeye.com\/blog\/social-media-metrics\/\">13 Social media metrics you should be tracking<\/a><\/li><\/ul>\n<ul style=\"margin-bottom: 25px;\"><li><a href=\"https:\/\/birdeye.com\/blog\/social-media-analytics\/\">Social media analytics: Definition, types, and importance<\/a><\/li><\/ul>\n<ul style=\"margin-bottom: 25px;\"><li><a href=\"https:\/\/birdeye.com\/blog\/social-media-reviews\/\">Social media reviews: What you need to know in 2023<\/a><\/li><\/ul>\n<ul style=\"margin-bottom: 25px;\"><li><a href=\"https:\/\/birdeye.com\/blog\/social-media-contest\/\">9 Social media contest and giveaway ideas that work<\/a><\/li><\/ul>\n<ul style=\"margin-bottom: 25px;\"><li><a href=\"https:\/\/birdeye.com\/blog\/decoding-social-media-algorithms-to-help-you-rank\/\">Decoding social media algorithms to help you rank<\/a><\/li><\/ul>\n<ul style=\"margin-bottom: 25px;\"><li><a href=\"https:\/\/birdeye.com\/blog\/social-media-for-business\/\">Top benefits and tips of social media for business<span style=\"background-color: initial;\">    <\/span><\/a><\/li><\/ul>\n<\/code><\/pre>\n","protected":false},"excerpt":{"rendered":"<p>It has become common knowledge that social media websites are powerful tools for businesses. However, there are some common social media mistakes that many dentists make. Social media sites can help you engage with prospective patients, increase awareness about dental services, build professional relationships, and get more patients to your practice. However, there are hidden [&hellip;]<\/p>\n","protected":false},"author":92,"featured_media":21108,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10548],"tags":[],"class_list":["post-18762","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.5 (Yoast SEO v26.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Social media mistakes that dentists should avoid | Birdeye<\/title>\n<meta name=\"description\" content=\"Don&#039;t let your practice make social media mistakes. Here&#039;s how you can take advantage of your practice&#039;s social handles. \u2713 Learn today.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts\/18762\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social media mistakes that dentists should avoid\" \/>\n<meta property=\"og:description\" content=\"Don&#039;t let your practice make social media mistakes. Here&#039;s how you can take advantage of your practice&#039;s social handles. \u2713 Learn today.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/\" \/>\n<meta property=\"og:site_name\" content=\"#1 Agentic Marketing Platform for Multi-Location Brands\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BirdeyeReviews\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-01-14T23:47:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-05T08:36:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/Social-media-mistakes.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2400\" \/>\n\t<meta property=\"og:image:height\" content=\"1299\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Birdeye Staff Writer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Birdeye_\" \/>\n<meta name=\"twitter:site\" content=\"@Birdeye_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Birdeye Staff Writer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/\"},\"author\":{\"name\":\"Birdeye Staff Writer\",\"@id\":\"https:\/\/birdeye.com\/blog\/#\/schema\/person\/ab941e653f98ae931ba03a4e36eeaedb\"},\"headline\":\"Social media mistakes that dentists should avoid\",\"datePublished\":\"2018-01-14T23:47:21+00:00\",\"dateModified\":\"2024-02-05T08:36:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/\"},\"wordCount\":961,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/birdeye.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/Social-media-mistakes.jpg\",\"articleSection\":[\"Social Media Management\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#respond\"]}],\"accessibilityFeature\":[\"tableOfContents\"]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/\",\"url\":\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/\",\"name\":\"Social media mistakes that dentists should avoid | Birdeye\",\"isPartOf\":{\"@id\":\"https:\/\/birdeye.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/Social-media-mistakes.jpg\",\"datePublished\":\"2018-01-14T23:47:21+00:00\",\"dateModified\":\"2024-02-05T08:36:48+00:00\",\"description\":\"Don't let your practice make social media mistakes. Here's how you can take advantage of your practice's social handles. \u2713 Learn today.\",\"breadcrumb\":{\"@id\":\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#primaryimage\",\"url\":\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/Social-media-mistakes.jpg\",\"contentUrl\":\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/Social-media-mistakes.jpg\",\"width\":2400,\"height\":1299,\"caption\":\"Social media mistakes\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/birdeye.com\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\/\/birdeye.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Social Media Management\",\"item\":\"https:\/\/birdeye.com\/blog\/category\/social-media-management\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Social media mistakes that dentists should avoid\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/birdeye.com\/blog\/#website\",\"url\":\"https:\/\/birdeye.com\/blog\/\",\"name\":\"#1 Agentic Marketing Platform for Multi-Location Brands\",\"description\":\"Scale your enterprise marketing with Birdeye. Our Agentic AI allows multi-location brands to consolidate reputation tools and unlock massive team efficiency while AI handles execution across 100+ to 10,000+ locations. Watch our agents respond to reviews, publish social posts, engage leads via chat, and surface actionable insights\u2014autonomously, at scale.\",\"publisher\":{\"@id\":\"https:\/\/birdeye.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/birdeye.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/birdeye.com\/blog\/#organization\",\"name\":\"Birdeye\",\"url\":\"https:\/\/birdeye.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/birdeye.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/birdeyelogo_2016_dark.png\",\"contentUrl\":\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/birdeyelogo_2016_dark.png\",\"width\":376,\"height\":200,\"caption\":\"Birdeye\"},\"image\":{\"@id\":\"https:\/\/birdeye.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/BirdeyeReviews\/\",\"https:\/\/x.com\/Birdeye_\",\"https:\/\/www.instagram.com\/wearebirdeye\/\",\"https:\/\/www.linkedin.com\/company\/2837064\/\",\"https:\/\/www.youtube.com\/c\/birdeye\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/birdeye.com\/blog\/#\/schema\/person\/ab941e653f98ae931ba03a4e36eeaedb\",\"name\":\"Birdeye Staff Writer\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/birdeye.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b02d4f734e2626458e163885fb0eefb2537d88d979a27d2551696e9d9d675f80?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b02d4f734e2626458e163885fb0eefb2537d88d979a27d2551696e9d9d675f80?s=96&d=mm&r=g\",\"caption\":\"Birdeye Staff Writer\"},\"description\":\"Birdeye's Staff Writers are dedicated to delivering insightful content on reputation management, customer engagement, and digital marketing trends. They turn complex digital marketing concepts into digestible, actionable content and help businesses leverage Birdeye's all-in-one platform for growth and success.\",\"url\":\"https:\/\/birdeye.com\/blog\/author\/birdeye-staff-writer\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Social media mistakes that dentists should avoid | Birdeye","description":"Don't let your practice make social media mistakes. Here's how you can take advantage of your practice's social handles. \u2713 Learn today.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts\/18762\/","og_locale":"en_US","og_type":"article","og_title":"Social media mistakes that dentists should avoid","og_description":"Don't let your practice make social media mistakes. Here's how you can take advantage of your practice's social handles. \u2713 Learn today.","og_url":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/","og_site_name":"#1 Agentic Marketing Platform for Multi-Location Brands","article_publisher":"https:\/\/www.facebook.com\/BirdeyeReviews\/","article_published_time":"2018-01-14T23:47:21+00:00","article_modified_time":"2024-02-05T08:36:48+00:00","og_image":[{"width":2400,"height":1299,"url":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/Social-media-mistakes.jpg","type":"image\/jpeg"}],"author":"Birdeye Staff Writer","twitter_card":"summary_large_image","twitter_creator":"@Birdeye_","twitter_site":"@Birdeye_","twitter_misc":{"Written by":"Birdeye Staff Writer","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#article","isPartOf":{"@id":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/"},"author":{"name":"Birdeye Staff Writer","@id":"https:\/\/birdeye.com\/blog\/#\/schema\/person\/ab941e653f98ae931ba03a4e36eeaedb"},"headline":"Social media mistakes that dentists should avoid","datePublished":"2018-01-14T23:47:21+00:00","dateModified":"2024-02-05T08:36:48+00:00","mainEntityOfPage":{"@id":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/"},"wordCount":961,"commentCount":0,"publisher":{"@id":"https:\/\/birdeye.com\/blog\/#organization"},"image":{"@id":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#primaryimage"},"thumbnailUrl":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/Social-media-mistakes.jpg","articleSection":["Social Media Management"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#respond"]}],"accessibilityFeature":["tableOfContents"]},{"@type":"WebPage","@id":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/","url":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/","name":"Social media mistakes that dentists should avoid | Birdeye","isPartOf":{"@id":"https:\/\/birdeye.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#primaryimage"},"image":{"@id":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#primaryimage"},"thumbnailUrl":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/Social-media-mistakes.jpg","datePublished":"2018-01-14T23:47:21+00:00","dateModified":"2024-02-05T08:36:48+00:00","description":"Don't let your practice make social media mistakes. Here's how you can take advantage of your practice's social handles. \u2713 Learn today.","breadcrumb":{"@id":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#primaryimage","url":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/Social-media-mistakes.jpg","contentUrl":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/2018\/01\/Social-media-mistakes.jpg","width":2400,"height":1299,"caption":"Social media mistakes"},{"@type":"BreadcrumbList","@id":"https:\/\/birdeye.com\/blog\/social-media-mistakes-dentists\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/birdeye.com"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/birdeye.com\/blog\/"},{"@type":"ListItem","position":3,"name":"Social Media Management","item":"https:\/\/birdeye.com\/blog\/category\/social-media-management\/"},{"@type":"ListItem","position":4,"name":"Social media mistakes that dentists should avoid"}]},{"@type":"WebSite","@id":"https:\/\/birdeye.com\/blog\/#website","url":"https:\/\/birdeye.com\/blog\/","name":"#1 Agentic Marketing Platform for Multi-Location Brands","description":"Scale your enterprise marketing with Birdeye. Our Agentic AI allows multi-location brands to consolidate reputation tools and unlock massive team efficiency while AI handles execution across 100+ to 10,000+ locations. Watch our agents respond to reviews, publish social posts, engage leads via chat, and surface actionable insights\u2014autonomously, at scale.","publisher":{"@id":"https:\/\/birdeye.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/birdeye.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/birdeye.com\/blog\/#organization","name":"Birdeye","url":"https:\/\/birdeye.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/birdeye.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/birdeyelogo_2016_dark.png","contentUrl":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/birdeyelogo_2016_dark.png","width":376,"height":200,"caption":"Birdeye"},"image":{"@id":"https:\/\/birdeye.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BirdeyeReviews\/","https:\/\/x.com\/Birdeye_","https:\/\/www.instagram.com\/wearebirdeye\/","https:\/\/www.linkedin.com\/company\/2837064\/","https:\/\/www.youtube.com\/c\/birdeye"]},{"@type":"Person","@id":"https:\/\/birdeye.com\/blog\/#\/schema\/person\/ab941e653f98ae931ba03a4e36eeaedb","name":"Birdeye Staff Writer","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/birdeye.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b02d4f734e2626458e163885fb0eefb2537d88d979a27d2551696e9d9d675f80?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b02d4f734e2626458e163885fb0eefb2537d88d979a27d2551696e9d9d675f80?s=96&d=mm&r=g","caption":"Birdeye Staff Writer"},"description":"Birdeye's Staff Writers are dedicated to delivering insightful content on reputation management, customer engagement, and digital marketing trends. They turn complex digital marketing concepts into digestible, actionable content and help businesses leverage Birdeye's all-in-one platform for growth and success.","url":"https:\/\/birdeye.com\/blog\/author\/birdeye-staff-writer\/"}]}},"_links":{"self":[{"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts\/18762","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/users\/92"}],"replies":[{"embeddable":true,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/comments?post=18762"}],"version-history":[{"count":26,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts\/18762\/revisions"}],"predecessor-version":[{"id":50282,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts\/18762\/revisions\/50282"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/media\/21108"}],"wp:attachment":[{"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/media?parent=18762"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/categories?post=18762"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/tags?post=18762"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}