{"id":25490,"date":"2021-09-27T12:00:00","date_gmt":"2021-09-27T19:00:00","guid":{"rendered":"https:\/\/birdeye.com\/blog\/?p=25490"},"modified":"2024-02-02T14:18:58","modified_gmt":"2024-02-02T22:18:58","slug":"business-text-messaging-for-marketing","status":"publish","type":"post","link":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/","title":{"rendered":"How Can I Use Business Text Messaging (SMS) for Marketing?"},"content":{"rendered":"\n<p>Business text messaging is one of the best tools that you can use to help you market your business and connect with customers. Here\u2019s what we\u2019ll be covering in this article.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Table of contents<\/h2><ul><li><a href=\"#h-frequently-asked-questions-about-business-text-messaging\" data-level=\"2\">Frequently asked questions about business text messaging<\/a><\/li><li><a href=\"#h-why-does-business-text-message-marketing-work\" data-level=\"2\">Why does business text message marketing work?<\/a><\/li><li><a href=\"#how-to-send-marketing-text-messages\" data-level=\"2\">SMS Marketing tips to boost engagement<\/a><ul><li><a href=\"#h-1-always-ask-permission-and-be-transparent\" data-level=\"3\">1. Always ask permission and be transparent<\/a><\/li><li><a href=\"#h-2-make-sure-that-your-customers-can-opt-out\" data-level=\"3\">2. Make sure that your customers can opt-out<\/a><\/li><li><a href=\"#h-3-time-your-texts-carefully\" data-level=\"3\">3. Time your texts carefully<\/a><\/li><li><a href=\"#h-4-add-relevant-ctas\" data-level=\"3\">4. Add relevant CTAs&nbsp;<\/a><\/li><li><a href=\"#h-5-use-url-shorteners\" data-level=\"3\">5. Use URL shorteners&nbsp;<\/a><\/li><\/ul><\/li><li><a href=\"#business-text-templates\" data-level=\"2\">Text messaging templates for business<\/a><ul><li><a href=\"#h-requesting-a-review\" data-level=\"3\">Requesting a review<\/a><\/li><li><a href=\"#h-reminder-text-message\" data-level=\"3\">Reminder text message<\/a><\/li><li><a href=\"#h-surveys\" data-level=\"3\">Surveys<\/a><\/li><li><a href=\"#h-promotions\" data-level=\"3\">Promotions<\/a><\/li><li><a href=\"#h-collect-payments\" data-level=\"3\">Collect payments<\/a><\/li><\/ul><\/li><li><a href=\"#start-messaging-your-customers-with-birdeye\" data-level=\"2\">Start messaging your customers with Birdeye&nbsp;<\/a><ul><li><a href=\"#h-automatic-review-requests\" data-level=\"3\">Automatic Review Requests&nbsp;<\/a><\/li><li><a href=\"#h-customer-experience-templates\" data-level=\"3\">Customer Experience Templates<\/a><\/li><li><a href=\"#h-add-media\" data-level=\"3\">Add media<\/a><\/li><\/ul><\/li><li><a href=\"#h-birdeye-webchat\" data-level=\"2\">Birdeye Webchat<\/a><\/li><li><a href=\"#h-birdeye-messaging\" data-level=\"2\">Birdeye Messaging<\/a><\/li><li><a href=\"#h-business-text-messaging-software-get-connected-with-birdeye\" data-level=\"2\">Business text messaging software &#8211; Get connected with Birdeye<\/a><\/li><\/ul><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-frequently-asked-questions-about-business-text-messaging\">Frequently asked questions about business text messaging<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1632756918050\"><strong class=\"schema-faq-question\">What is SMS Marketing?<\/strong> <p class=\"schema-faq-answer\">Short Message Service (SMS) Marketing, also referred to as text message marketing, is a method in which businesses communicate with customers who have consented to regularly receive promotional and transactional text messages for time-sensitive offers, updates, news, reminders, and alerts.<br\/><\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1632756947232\"><strong class=\"schema-faq-question\">What is the best time to send text marketing messages?<\/strong> <p class=\"schema-faq-answer\">The truth is it depends on your business. For example, restaurants are more likely to convert if they send a text between the hours of 12 pm and 6 pm. In contrast, business services, education, and hospitality have a better chance of getting a response if they text in the evening &#8211; from 6 pm to midnight.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1632756977981\"><strong class=\"schema-faq-question\">Is texting good for business?<\/strong> <p class=\"schema-faq-answer\"><a href=\"https:\/\/www.salesmessage.com\/blog\/sms-marketing-statistics\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Texting has a 209% higher response rate than email<\/a>, phone calls, and even Facebook messages. This unmatched level of customer engagement leads companies to use business text messaging to deliver fast, convenient service, which <a href=\"https:\/\/tinuiti.com\/blog\/lifecycle-marketing\/why-sms-marketing-is-crucial-for-brands-right-now\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">results in an average of 25x more ROI than email<\/a>.<\/p> <\/div> <\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-does-business-text-message-marketing-work\">Why does business text message marketing work?<\/h2>\n\n\n\n<p><meta charset=\"utf-8\">Customers prefer texting. Very few people want to get a phone call from a business if texting is an option. It\u2019s important to meet your customers where they are and texts also have a higher open rate<\/p>\n\n\n\n<p>Texting means less hassle for the customer.&nbsp; Don\u2019t believe us? Here\u2019s a quick stat for you &#8211; <a href=\"https:\/\/investors.twilio.com\/news\/news-details\/2016\/Twilio-Study-Finds-That-9-out-of-10-Consumers-Globally-Want-to-Message-With-Brands\/default.aspx\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">9 out of 10 consumers want to use messaging<\/a> to communicate with businesses. 85% want this communication to be two-way where they are able to respond to the business using text as well. So what can we take away from this? It\u2019s simple: No matter what industry you\u2019re in, it\u2019s important to invest in business text messaging.&nbsp; <br><\/p>\n\n\n\n<p>Text messaging or <a href=\"https:\/\/birdeye.com\/resources\/guides\/8-tips-for-a-successful-sms-marketing-campaign\/\">SMS marketing<\/a> works for several reasons. Remember, it\u2019s important to meet your customers where they are. Now more than ever, customers are easiest to reach through text. It\u2019s estimated that the average American spends more than 3 hours on their phone every day and sends an average of 3 messages per hour.<br><\/p>\n\n\n\n<p>Plus, when you message customers via text, you can get significantly higher open rates.\u00a0 Studies suggest that texts have an open rate of 98%, compared to just 40-50% for emails. So while an email might get lost in your customer\u2019s inbox, a text is more personal and more direct.\u00a0<br><gwmw style=\"display:none;\"><\/p>\n\n\n\n<p>The high open rates mean that business text messaging is an easy way to get your customers to take desired actions- whether that\u2019s claiming a discount, leaving a review, or sharing your business with a friend or family member.&nbsp;<\/p>\n\n\n\n<div id=\"birdeye-youtube-3vQ_mpXZcE0\" class=\"ytvideo-container\"><\/div>\n<script>\n  var youtube = document.getElementById(\"birdeye-youtube-3vQ_mpXZcE0\"); \n  var img = document.createElement(\"img\");\n  img.setAttribute(\"src\", \"https:\/\/i.ytimg.com\/vi\/3vQ_mpXZcE0\/maxresdefault.jpg\");\n  img.setAttribute(\"class\", \"be-yt-thumb\");\n  \n  var playIcon  = document.createElement(\"div\");\n  playIcon.setAttribute(\"class\",\"play-icon\"); \/\/to add play icon on top of the image\n\n  var playBtn  = document.createElement(\"div\");\n  playBtn.setAttribute(\"class\",\"play-btn\");\n  var iconWrapper  = document.createElement(\"i\");\n  iconWrapper.setAttribute(\"class\",\"icon-wrapper\");\n\n  var iconImage = document.createElement(\"img\");\n  iconImage.setAttribute(\"src\", \"https:\/\/cdn2.birdeye.com\/version2\/v3\/components\/video\/play-btn-transparent.svg\");\n\n  youtube.appendChild(img);\n  iconWrapper.appendChild(iconImage);\n  playBtn.appendChild(iconWrapper);\n  playIcon.appendChild(playBtn);\n  youtube.appendChild(playIcon);\n  \n  \/\/ Attach an onclick event to the YouTube Thumbnail\n  youtube.onclick = function() {\n \n    \/\/ Create an iFrame with autoplay set to true\n    var iframe = document.createElement(\"iframe\");\n    iframe.setAttribute(\"src\", \"https:\/\/www.youtube.com\/embed\/3vQ_mpXZcE0?rel=0&modestbranding=1&autohide=1&showinfo=0&controls=0&autoplay=1&border=0&wmode=opaque&enablejsapi=1\"); \n    var iframeWidth = document.querySelector('.ytvideo-container').clientWidth;\n    var iframeHeight = document.querySelector('.ytvideo-container').clientHeight;\n    iframe.setAttribute(\"style\", \"width:\"+ iframeWidth + \"px;height:\" + iframeHeight + \"px\");\n    iframe.setAttribute(\"allow\", \"autoplay\");\n\n    \/\/ Replace the YouTube thumbnail with YouTube HTML5 Player\n    this.parentNode.replaceChild(iframe, this);\n  }; \n<\/script>\n<script type=\"application\/ld+json\">{\n  \"@context\": \"http:\/\/schema.org\",\n  \"@type\": \"VideoObject\",\n  \"name\": \"Aaron Novello, Real Estate agent and coach at Keller Williams | Birdeye Customer Case Study\",\n  \"description\": \"Aaron Novello, Real Estate agent & coach at Keller Williams talks about how Birdeye Messaging has taken the communication between him and his clients to the next level. He talks about how it allows him to connect with them in real-time and helps him take his game to the next level.  Learn more about Birdeye Messaging and how it can help your business: https:\/\/birdeye.com\/messaging\/\",\n  \"thumbnailUrl\": \"https:\/\/i.ytimg.com\/vi\/3vQ_mpXZcE0\/default.jpg\",\n  \"uploadDate\": \"2021-08-26T18:41:58Z\",\n  \"duration\": \"PT1M10S\",\n  \"embedUrl\": \"https:\/\/www.youtube.com\/embed\/3vQ_mpXZcE0\",\n  \"interactionCount\": \"658\"\n}<\/script>\n\n\n\n<p>If you are considering text messaging from your business&#8217;s landline, check out our article on <a href=\"https:\/\/birdeye.com\/blog\/texting-from-landline\/\">how to easily enable texting from your business landline<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-to-send-marketing-text-messages\">SMS Marketing tips to boost engagement<\/h2>\n\n\n\n<p>Before you fire off texts to your customers, there are a few things to keep in mind.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-always-ask-permission-and-be-transparent\">1. Always ask permission and be transparent<\/h3>\n\n\n\n<p>In order to be compliant with TCPA guidelines you first need to ask your customers for permission to receive text messages. When it comes to preventing customer frustration you need to be clear about the frequency of texts they will receive and the type of messages they\u2019ll receive (promos, reminders, sales, etc.).<gwmw style=\"display:none;\"><gwmw style=\"display:none;\"><\/gwmw><\/gwmw><\/p>\n\n\n<div class=\"wp-block-image size-large\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_1-1024x604.jpg\" alt=\"Business text messaging examples\" class=\"wp-image-33020\" width=\"544\" height=\"320\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_1-1024x604.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_1-300x177.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_1-768x453.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_1-810x478.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_1-1140x673.jpg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_1.jpg 1200w\" sizes=\"(max-width: 544px) 100vw, 544px\" \/><\/figure>\n<\/div>\n\n\n<p><strong>Double Opt-in <\/strong>Ensuring your SMS messaging services are legal is an essential part of your business and responsibility. An opt-in means that if a customer asks to join your campaign they confirm their permission with the first text message they receive.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image size-large\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_2-1024x998.jpg\" alt=\"Business text messaging examples\" class=\"wp-image-33021\" width=\"498\" height=\"484\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_2-1024x998.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_2-300x293.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_2-24x24.jpg 24w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_2-48x48.jpg 48w\" sizes=\"(max-width: 498px) 100vw, 498px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-make-sure-that-your-customers-can-opt-out\"><meta charset=\"utf-8\"><meta charset=\"utf-8\">2. Make sure that your customers can opt-out<\/h3>\n\n\n\n<p>Remember, nobody likes getting unsolicited texts. Plus, almost all countries have anti-spam laws that state that you should only send texts to people who opt-in. Make sure that you are only texting customers who have opted-in to receiving communication from you via text.&nbsp;&nbsp;<br><\/p>\n\n\n\n<p>Be sure to include an opt-out option in all of your messages. All your customers have to do is just click the button so they won\u2019t receive any more messages.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image size-large\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_3-1024x604.jpg\" alt=\"Business text messaging examples\" class=\"wp-image-33022\" width=\"607\" height=\"357\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_3-1024x604.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_3-300x177.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_3-768x453.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_3-810x478.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_3-1140x673.jpg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_3.jpg 1200w\" sizes=\"(max-width: 607px) 100vw, 607px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-time-your-texts-carefully\"><meta charset=\"utf-8\">3. Time your texts carefully<\/h3>\n\n\n\n<p>Texts are more intrusive than emails. If you send a promotion text offer at 3 AM, your customer will not be happy. Make sure you time your texts during normal \u2018awake\u2019 hours. We\u2019ve seen that different times of the day work for different businesses. Experiment with different times and figure out what works best for your business.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-add-relevant-ctas\"><meta charset=\"utf-8\">4. Add relevant CTAs&nbsp;<\/h3>\n\n\n\n<p>Remember, the whole purpose of text message marketing is to motivate your customers to take relevant actions. To do this, it\u2019s important to have a call-to-action at the end of your text. This can be something as simple as \u201cBuy Now\u201d or \u201cLeave a Review\u201d. Just make sure that your CTAs are short, to-the-point, and immediately understandable.&nbsp;<br><gwmw style=\"display:none;\"><\/gwmw><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-use-url-shorteners\"><meta charset=\"utf-8\">5. Use URL shorteners&nbsp;<\/h3>\n\n\n\n<p>In your texts, you can send your customers to review sites, social media profiles, and your business website. However, sometimes these URLs can be absurdly long and will take up a ton of space. To make these URLs more convenient for your customers, use a free URL shortener online. Services like <a href=\"https:\/\/app.bitly.com\/bbt2\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Bitly<\/a> can create free short URLs for your business.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image size-large\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_4-1024x582.jpg\" alt=\"Business text messaging examples\" class=\"wp-image-33023\" width=\"636\" height=\"361\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_4-1024x582.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_4-300x171.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_4-768x436.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_4-810x460.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_4-1140x648.jpg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_4.jpg 1200w\" sizes=\"(max-width: 636px) 100vw, 636px\" \/><\/figure>\n<\/div>\n\n\n<p><strong>Related:<\/strong> For even more tips on SMS marketing best practices to generate more leads, check out our infographic &#8211; <a href=\"https:\/\/birdeye.com\/blog\/generate-leads-with-sms-marketing\/\">How to generate leads at scale with text message marketing<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\" data-type=\"re-block\" data-name=\"narrow_sendtextstocontacts_28514_banner\"><a href=\"https:\/\/birdeye.com\/mass-texting\/\"><img decoding=\"async\" width=\"1647\" height=\"143\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Send-text-messages-to-a-large-number-of-customers.png\" data-clicktag=\"narrow_sendtextstocontacts_28514_banner\" alt=\"\" class=\"wp-image-28513\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Send-text-messages-to-a-large-number-of-customers.png 1647w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Send-text-messages-to-a-large-number-of-customers-300x26.png 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Send-text-messages-to-a-large-number-of-customers-1024x89.png 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Send-text-messages-to-a-large-number-of-customers-768x67.png 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Send-text-messages-to-a-large-number-of-customers-1536x133.png 1536w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Send-text-messages-to-a-large-number-of-customers-810x70.png 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Send-text-messages-to-a-large-number-of-customers-1140x99.png 1140w\" sizes=\"(max-width: 1647px) 100vw, 1647px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"business-text-templates\">Text messaging templates for business<gwmw style=\"display:none;\"><\/gwmw><\/h2>\n\n\n\n<p>Here are a few business text messaging examples that you can start using to text your customers. Remember, your customers don\u2019t like reading long texts any more than you do. Besides, a single text message can only accommodate 160 characters. Remember to keep your texts short, simple, and to-the-point.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-requesting-a-review\">Requesting a review<\/h3>\n\n\n\n<p>You can also use text messages to solicit reviews from your customers. When requesting customer reviews, be sure to link to your business\u2019s profile on review sites like Facebook and Google.&nbsp;<\/p>\n\n\n\n<p><br><\/p>\n\n\n<div class=\"wp-block-image size-large\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_5-1024x444.jpg\" alt=\"Business text messaging examples\" class=\"wp-image-33024\" width=\"780\" height=\"338\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_5-1024x444.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_5-300x130.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_5-768x333.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_5-810x351.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_5-1140x494.jpg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_5.jpg 1200w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/figure>\n<\/div>\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-reminder-text-message\">Reminder text message<\/h3>\n\n\n\n<p>If you run a business that requires your customers to take appointments, it can be good to send reminders to make sure that they show up on time.&nbsp;<br><\/p>\n\n\n<div class=\"wp-block-image size-large\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_6-1024x604.jpg\" alt=\"Business text messaging examples\" class=\"wp-image-33025\" width=\"574\" height=\"338\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_6-1024x604.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_6-300x177.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_6-768x453.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_6-810x478.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_6-1140x673.jpg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_6.jpg 1200w\" sizes=\"(max-width: 574px) 100vw, 574px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-surveys\">Surveys<\/h3>\n\n\n\n<p>If you want to collect feedback that can help your business improve, consider sending customer surveys. Be sure to find a provider that can help you build <a data-type=\"URL\" data-id=\"https:\/\/birdeye.com\/surveys\/\" href=\"https:\/\/birdeye.com\/surveys\/\">surveys<\/a> and analyze the data.&nbsp;<br><\/p>\n\n\n<div class=\"wp-block-image size-large\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_7-1024x604.jpg\" alt=\"Business text messaging examples\" class=\"wp-image-33026\" width=\"567\" height=\"333\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_7-1024x604.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_7-300x177.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_7-768x453.jpg 768w\" sizes=\"(max-width: 567px) 100vw, 567px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-promotions\">Promotions<\/h3>\n\n\n\n<p>You can reward your existing customers with rewards and discounts through text. Here\u2019s an example template that we created for dental practices.&nbsp;<br><\/p>\n\n\n<div class=\"wp-block-image size-large\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_8-1024x604.jpg\" alt=\"Business text messaging examples\" class=\"wp-image-33027\" width=\"536\" height=\"315\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_8-1024x604.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_8-300x177.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_8-768x453.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_8-810x478.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_8-1140x673.jpg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_8.jpg 1200w\" sizes=\"(max-width: 536px) 100vw, 536px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-collect-payments\">Collect payments<\/h3>\n\n\n\n<p>Your business runs on payments, but sending payment requests by email can get lost in spam. Get paid faster by requesting payment via text.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image size-large\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_9-1024x604.jpg\" alt=\"Business text messaging examples\" class=\"wp-image-33028\" width=\"588\" height=\"346\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_9-1024x604.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_9-300x177.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_9-768x453.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_9-810x478.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_9-1140x673.jpg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_9.jpg 1200w\" sizes=\"(max-width: 588px) 100vw, 588px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"start-messaging-your-customers-with-birdeye\">Start messaging your customers with Birdeye&nbsp;<gwmw style=\"display:none;\"><\/gwmw><\/h2>\n\n\n\n<p>To streamline your SMS marketing efforts you\u2019ll need <a href=\"https:\/\/birdeye.com\/blog\/customer-messaging\/\">business text messaging software<\/a>. The right solution will tie all of the pieces together into one platform, helping you deliver quality, personalized experiences via SMS.<\/p>\n\n\n\n<p>With Birdeye, it\u2019s easier than ever to start texting your customers. Let\u2019s run through a few of the ways that Birdeye can help be connected with your customer base.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-automatic-review-requests\"><meta charset=\"utf-8\">Automatic Review Requests&nbsp;<\/h3>\n\n\n\n<p>Text messaging review requests to your customers is a great way to <a href=\"https:\/\/birdeye.com\/blog\/review-generation\/\">get more reviews<\/a>. The only problem is that it\u2019s time-consuming. Luckily, you don\u2019t have to manually text review requests to every one of your customers. Birdeye allows you to automate the process. Birdeye automatically sends review requests on the same day of the sale or customer visit that link to sites like Google and Facebook.&nbsp;<gwmw style=\"display:none;\"><\/gwmw><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-customer-experience-templates\">Customer Experience Templates<\/h3>\n\n\n\n<p>Text messages are also a great opportunity to collect feedback from your customers. Birdeye allows you to send <a href=\"https:\/\/birdeye.com\/blog\/customer-experience\/\">customer experience<\/a> templates that help your business get feedback in just a few seconds. Customers are given three options: happy, sad, or neutral. With just one click, you can get feedback that will help you improve your operations.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-add-media\"><meta charset=\"utf-8\">Add media<\/h3>\n\n\n\n<p>The saying \u201cA picture is worth a thousand words\u201d may be why companies that include images in their messaging have a staggering <a href=\"https:\/\/callhub.io\/text-message-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">70%<\/a> conversion rate. This especially applies to products or messaging meant to drive conversations, such as your unique value proposition and key information about what makes you unique from competitors.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-birdeye-webchat\">Birdeye Webchat<gwmw style=\"display:none;\"><\/gwmw><\/h2>\n\n\n\n<p>Imagine that if one of your website visitors had a question, you\u2019d be able to answer as soon as you\u2019re able to. You don\u2019t have to imagine. With <a href=\"https:\/\/birdeye.com\/webchat\/\">Birdeye Webchat<\/a>, it\u2019s easier than ever to communicate with your website visitors. Your website visitors will see a chatbox on the lower right-hand side of their screen. These queries will be sent to your cell phone, so you can respond right away.&nbsp;<br><gwmw style=\"display:none;\"><\/gwmw><\/p>\n\n\n<div class=\"wp-block-image size-large\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_10-1024x998.jpg\" alt=\"\" class=\"wp-image-33029\" width=\"392\" height=\"381\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_10-1024x998.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_10-300x293.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_10-768x749.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_10-810x790.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_10-1140x1112.jpg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_10-24x24.jpg 24w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_10-48x48.jpg 48w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_10.jpg 1200w\" sizes=\"(max-width: 392px) 100vw, 392px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-birdeye-messaging\">Birdeye Messaging<gwmw style=\"display:none;\"><\/gwmw><\/h2>\n\n\n\n<p>All Birdeye subscriptions come with the versatile <a href=\"https:\/\/birdeye.com\/messaging\/\">Birdeye Messaging<\/a>. You can use this to send texts to your contacts from your dashboard. You can use Birdeye Messaging to send promotions, discounts, appointment reminders, birthday or anniversary greetings. When your contact responds, you can view and continue the conversation within the Birdeye dashboard.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image size-large\">\n<figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_11-1024x725.jpg\" alt=\"Business text messaging software\" class=\"wp-image-33030\" width=\"564\" height=\"399\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_11-1024x725.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_11-300x213.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_11-768x544.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_11-810x574.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_11-1140x808.jpg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_ContentImage_11.jpg 1200w\" sizes=\"(max-width: 564px) 100vw, 564px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-business-text-messaging-software-get-connected-with-birdeye\">Business text messaging software &#8211; Get connected with Birdeye<gwmw style=\"display:none;\"><\/gwmw><\/h2>\n\n\n\n<p>Birdeye\u2019s all-in-one Experience Marketing platform helps businesses connect with customers. Send review requests, connect with customers via <a href=\"https:\/\/birdeye.com\/blog\/website-chat\/\">livechat<\/a>, and grow your business. Multi-location enterprises use Birdeye for customer messaging, send surveys, collect reviews, and drive revenue.&nbsp;<br><gwmw style=\"display:none;\"><\/gwmw><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-style-default\"><a href=\"https:\/\/birdeye.com\/resources\/guides\/state-of-sms-marketing-in-2021\/\"><img decoding=\"async\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/SMS-Marketing-guide-CTA.png\" alt=\"\" class=\"wp-image-29997\"\/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Business text messaging is one of the best tools that you can use to help you market your business and connect with customers. Here\u2019s what we\u2019ll be covering in this article.&nbsp; Frequently asked questions about business text messaging Why does business text message marketing work? Customers prefer texting. Very few people want to get a [&hellip;]<\/p>\n","protected":false},"author":92,"featured_media":33031,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9721],"tags":[],"class_list":["post-25490","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-text-messaging"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.5 (Yoast SEO v26.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How can I use Business Text Messaging for marketing? I Birdeye<\/title>\n<meta name=\"description\" content=\"Business text messaging can help attract more customers. In our blog, we\u2019ll share some tips and templates to get started. \u2713 Learn today.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts\/25490\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Can I Use Business Text Messaging (SMS) for Marketing?\" \/>\n<meta property=\"og:description\" content=\"Business text messaging can help attract more customers. In our blog, we\u2019ll share some tips and templates to get started. \u2713 Learn today.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"#1 Agentic Marketing Platform for Multi-Location Brands\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/BirdeyeReviews\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-27T19:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-02T22:18:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_2400x1400-1024x597.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"597\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Birdeye Staff Writer\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Birdeye_\" \/>\n<meta name=\"twitter:site\" content=\"@Birdeye_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Birdeye Staff Writer\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"11 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/\"},\"author\":{\"name\":\"Birdeye Staff Writer\",\"@id\":\"https:\/\/birdeye.com\/blog\/#\/schema\/person\/ab941e653f98ae931ba03a4e36eeaedb\"},\"headline\":\"How Can I Use Business Text Messaging (SMS) for Marketing?\",\"datePublished\":\"2021-09-27T19:00:00+00:00\",\"dateModified\":\"2024-02-02T22:18:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/\"},\"wordCount\":1668,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/birdeye.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_2400x1400.png\",\"articleSection\":[\"Business Text Messaging\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#respond\"]}],\"accessibilityFeature\":[\"tableOfContents\"]},{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/\",\"url\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/\",\"name\":\"How can I use Business Text Messaging for marketing? I Birdeye\",\"isPartOf\":{\"@id\":\"https:\/\/birdeye.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_2400x1400.png\",\"datePublished\":\"2021-09-27T19:00:00+00:00\",\"dateModified\":\"2024-02-02T22:18:58+00:00\",\"description\":\"Business text messaging can help attract more customers. In our blog, we\u2019ll share some tips and templates to get started. \u2713 Learn today.\",\"breadcrumb\":{\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#breadcrumb\"},\"mainEntity\":[{\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756918050\"},{\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756947232\"},{\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756977981\"}],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#primaryimage\",\"url\":\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_2400x1400.png\",\"contentUrl\":\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_2400x1400.png\",\"width\":2400,\"height\":1400},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/birdeye.com\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\/\/birdeye.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Business Text Messaging\",\"item\":\"https:\/\/birdeye.com\/blog\/category\/business-text-messaging\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"How Can I Use Business Text Messaging (SMS) for Marketing?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/birdeye.com\/blog\/#website\",\"url\":\"https:\/\/birdeye.com\/blog\/\",\"name\":\"#1 Agentic Marketing Platform for Multi-Location Brands\",\"description\":\"Scale your enterprise marketing with Birdeye. Our Agentic AI allows multi-location brands to consolidate reputation tools and unlock massive team efficiency while AI handles execution across 100+ to 10,000+ locations. Watch our agents respond to reviews, publish social posts, engage leads via chat, and surface actionable insights\u2014autonomously, at scale.\",\"publisher\":{\"@id\":\"https:\/\/birdeye.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/birdeye.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/birdeye.com\/blog\/#organization\",\"name\":\"Birdeye\",\"url\":\"https:\/\/birdeye.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/birdeye.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/birdeyelogo_2016_dark.png\",\"contentUrl\":\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/birdeyelogo_2016_dark.png\",\"width\":376,\"height\":200,\"caption\":\"Birdeye\"},\"image\":{\"@id\":\"https:\/\/birdeye.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/BirdeyeReviews\/\",\"https:\/\/x.com\/Birdeye_\",\"https:\/\/www.instagram.com\/wearebirdeye\/\",\"https:\/\/www.linkedin.com\/company\/2837064\/\",\"https:\/\/www.youtube.com\/c\/birdeye\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/birdeye.com\/blog\/#\/schema\/person\/ab941e653f98ae931ba03a4e36eeaedb\",\"name\":\"Birdeye Staff Writer\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/birdeye.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b02d4f734e2626458e163885fb0eefb2537d88d979a27d2551696e9d9d675f80?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b02d4f734e2626458e163885fb0eefb2537d88d979a27d2551696e9d9d675f80?s=96&d=mm&r=g\",\"caption\":\"Birdeye Staff Writer\"},\"description\":\"Birdeye's Staff Writers are dedicated to delivering insightful content on reputation management, customer engagement, and digital marketing trends. They turn complex digital marketing concepts into digestible, actionable content and help businesses leverage Birdeye's all-in-one platform for growth and success.\",\"url\":\"https:\/\/birdeye.com\/blog\/author\/birdeye-staff-writer\/\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756918050\",\"position\":1,\"url\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756918050\",\"name\":\"What is SMS Marketing?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Short Message Service (SMS) Marketing, also referred to as text message marketing, is a method in which businesses communicate with customers who have consented to regularly receive promotional and transactional text messages for time-sensitive offers, updates, news, reminders, and alerts.<br\/>\",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756947232\",\"position\":2,\"url\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756947232\",\"name\":\"What is the best time to send text marketing messages?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The truth is it depends on your business. For example, restaurants are more likely to convert if they send a text between the hours of 12 pm and 6 pm. In contrast, business services, education, and hospitality have a better chance of getting a response if they text in the evening - from 6 pm to midnight.\",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756977981\",\"position\":3,\"url\":\"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756977981\",\"name\":\"Is texting good for business?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<a href=\\\"https:\/\/www.salesmessage.com\/blog\/sms-marketing-statistics\\\" target=\\\"_blank\\\" rel=\\\"noreferrer noopener nofollow\\\">Texting has a 209% higher response rate than email<\/a>, phone calls, and even Facebook messages. This unmatched level of customer engagement leads companies to use business text messaging to deliver fast, convenient service, which <a href=\\\"https:\/\/tinuiti.com\/blog\/lifecycle-marketing\/why-sms-marketing-is-crucial-for-brands-right-now\/\\\" target=\\\"_blank\\\" rel=\\\"noreferrer noopener nofollow\\\">results in an average of 25x more ROI than email<\/a>.\",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How can I use Business Text Messaging for marketing? I Birdeye","description":"Business text messaging can help attract more customers. In our blog, we\u2019ll share some tips and templates to get started. \u2713 Learn today.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts\/25490\/","og_locale":"en_US","og_type":"article","og_title":"How Can I Use Business Text Messaging (SMS) for Marketing?","og_description":"Business text messaging can help attract more customers. In our blog, we\u2019ll share some tips and templates to get started. \u2713 Learn today.","og_url":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/","og_site_name":"#1 Agentic Marketing Platform for Multi-Location Brands","article_publisher":"https:\/\/www.facebook.com\/BirdeyeReviews\/","article_published_time":"2021-09-27T19:00:00+00:00","article_modified_time":"2024-02-02T22:18:58+00:00","og_image":[{"width":1024,"height":597,"url":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_2400x1400-1024x597.png","type":"image\/png"}],"author":"Birdeye Staff Writer","twitter_card":"summary_large_image","twitter_creator":"@Birdeye_","twitter_site":"@Birdeye_","twitter_misc":{"Written by":"Birdeye Staff Writer","Est. reading time":"11 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#article","isPartOf":{"@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/"},"author":{"name":"Birdeye Staff Writer","@id":"https:\/\/birdeye.com\/blog\/#\/schema\/person\/ab941e653f98ae931ba03a4e36eeaedb"},"headline":"How Can I Use Business Text Messaging (SMS) for Marketing?","datePublished":"2021-09-27T19:00:00+00:00","dateModified":"2024-02-02T22:18:58+00:00","mainEntityOfPage":{"@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/"},"wordCount":1668,"commentCount":0,"publisher":{"@id":"https:\/\/birdeye.com\/blog\/#organization"},"image":{"@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_2400x1400.png","articleSection":["Business Text Messaging"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#respond"]}],"accessibilityFeature":["tableOfContents"]},{"@type":["WebPage","FAQPage"],"@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/","url":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/","name":"How can I use Business Text Messaging for marketing? I Birdeye","isPartOf":{"@id":"https:\/\/birdeye.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#primaryimage"},"image":{"@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_2400x1400.png","datePublished":"2021-09-27T19:00:00+00:00","dateModified":"2024-02-02T22:18:58+00:00","description":"Business text messaging can help attract more customers. In our blog, we\u2019ll share some tips and templates to get started. \u2713 Learn today.","breadcrumb":{"@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#breadcrumb"},"mainEntity":[{"@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756918050"},{"@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756947232"},{"@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756977981"}],"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#primaryimage","url":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_2400x1400.png","contentUrl":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Blog_How-Can-I-Use-Business-Text-Messaging-SMS-for-Marketing_2400x1400.png","width":2400,"height":1400},{"@type":"BreadcrumbList","@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/birdeye.com"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/birdeye.com\/blog\/"},{"@type":"ListItem","position":3,"name":"Business Text Messaging","item":"https:\/\/birdeye.com\/blog\/category\/business-text-messaging\/"},{"@type":"ListItem","position":4,"name":"How Can I Use Business Text Messaging (SMS) for Marketing?"}]},{"@type":"WebSite","@id":"https:\/\/birdeye.com\/blog\/#website","url":"https:\/\/birdeye.com\/blog\/","name":"#1 Agentic Marketing Platform for Multi-Location Brands","description":"Scale your enterprise marketing with Birdeye. Our Agentic AI allows multi-location brands to consolidate reputation tools and unlock massive team efficiency while AI handles execution across 100+ to 10,000+ locations. Watch our agents respond to reviews, publish social posts, engage leads via chat, and surface actionable insights\u2014autonomously, at scale.","publisher":{"@id":"https:\/\/birdeye.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/birdeye.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/birdeye.com\/blog\/#organization","name":"Birdeye","url":"https:\/\/birdeye.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/birdeye.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/birdeyelogo_2016_dark.png","contentUrl":"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/birdeyelogo_2016_dark.png","width":376,"height":200,"caption":"Birdeye"},"image":{"@id":"https:\/\/birdeye.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BirdeyeReviews\/","https:\/\/x.com\/Birdeye_","https:\/\/www.instagram.com\/wearebirdeye\/","https:\/\/www.linkedin.com\/company\/2837064\/","https:\/\/www.youtube.com\/c\/birdeye"]},{"@type":"Person","@id":"https:\/\/birdeye.com\/blog\/#\/schema\/person\/ab941e653f98ae931ba03a4e36eeaedb","name":"Birdeye Staff Writer","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/birdeye.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b02d4f734e2626458e163885fb0eefb2537d88d979a27d2551696e9d9d675f80?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b02d4f734e2626458e163885fb0eefb2537d88d979a27d2551696e9d9d675f80?s=96&d=mm&r=g","caption":"Birdeye Staff Writer"},"description":"Birdeye's Staff Writers are dedicated to delivering insightful content on reputation management, customer engagement, and digital marketing trends. They turn complex digital marketing concepts into digestible, actionable content and help businesses leverage Birdeye's all-in-one platform for growth and success.","url":"https:\/\/birdeye.com\/blog\/author\/birdeye-staff-writer\/"},{"@type":"Question","@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756918050","position":1,"url":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756918050","name":"What is SMS Marketing?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Short Message Service (SMS) Marketing, also referred to as text message marketing, is a method in which businesses communicate with customers who have consented to regularly receive promotional and transactional text messages for time-sensitive offers, updates, news, reminders, and alerts.<br\/>","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756947232","position":2,"url":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756947232","name":"What is the best time to send text marketing messages?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"The truth is it depends on your business. For example, restaurants are more likely to convert if they send a text between the hours of 12 pm and 6 pm. In contrast, business services, education, and hospitality have a better chance of getting a response if they text in the evening - from 6 pm to midnight.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756977981","position":3,"url":"https:\/\/birdeye.com\/blog\/business-text-messaging-for-marketing\/#faq-question-1632756977981","name":"Is texting good for business?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"<a href=\"https:\/\/www.salesmessage.com\/blog\/sms-marketing-statistics\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Texting has a 209% higher response rate than email<\/a>, phone calls, and even Facebook messages. This unmatched level of customer engagement leads companies to use business text messaging to deliver fast, convenient service, which <a href=\"https:\/\/tinuiti.com\/blog\/lifecycle-marketing\/why-sms-marketing-is-crucial-for-brands-right-now\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">results in an average of 25x more ROI than email<\/a>.","inLanguage":"en-US"},"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts\/25490","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/users\/92"}],"replies":[{"embeddable":true,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/comments?post=25490"}],"version-history":[{"count":53,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts\/25490\/revisions"}],"predecessor-version":[{"id":52149,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts\/25490\/revisions\/52149"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/media\/33031"}],"wp:attachment":[{"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/media?parent=25490"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/categories?post=25490"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/tags?post=25490"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}