{"id":35851,"date":"2022-01-11T07:55:14","date_gmt":"2022-01-11T15:55:14","guid":{"rendered":"https:\/\/birdeye.com\/blog\/?p=35851"},"modified":"2026-03-03T10:45:06","modified_gmt":"2026-03-03T18:45:06","slug":"local-seo-tips","status":"publish","type":"post","link":"https:\/\/birdeye.com\/blog\/local-seo-tips\/","title":{"rendered":"Improve your Google ranking with these 7 simple local SEO tips"},"content":{"rendered":"\n<p>Local SEO improves Google rankings by optimizing business listings, location pages, reviews, and locally relevant content so brands appear in nearby searches and Google Maps results. For multi-location businesses, strong local SEO ensures each location is discoverable, credible, and competitive in high-intent searches that drive calls, visits, and conversions.<br><\/p>\n\n\n\n<p><strong>Summary<\/strong><\/p>\n\n\n\n<pre class=\"wp-block-preformatted\">The customer journey starts online, <a href=\"https:\/\/blog.hubspot.com\/insiders\/inbound-marketing-stats\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">81% of consumers<\/a> search before visiting a business, yet only 25% ever click past Google\u2019s first page. For location-based and multi-location brands, local SEO determines whether each location gets discovered or ignored at the moment of intent. This blog breaks down practical, expert-backed local SEO tips, from Google Business Profile optimization and location pages to content, photos, and reviews, that help businesses improve visibility, earn trust, and convert nearby searchers into customers. It also shows how automation and AI make local SEO easier to execute and manage at scale, even as search continues to evolve.\u00a0<br><br>To understand what businesses need to do to rank higher on search, we sat down with renowned SEO expert and the CEO of <a href=\"https:\/\/seogrowthpartners.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">SEO Growth Partners<\/a>, Joey Randazzo.\u00a0 You can watch the <a href=\"https:\/\/birdeye.com\/resources\/webinars\/8-simple-seo-tips-to-rank-on-google\/\">entire interview here<\/a>.<\/pre>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>Table of contents<\/h2><ul><li><a href=\"#h-what-is-the-first-thing-that-businesses-should-do-when-starting-their-local-seo-journey\" data-level=\"2\">What is the first thing that businesses should do when starting their local SEO journey?<\/a><\/li><li><a href=\"#h-if-you-re-a-multi-location-business-would-you-need-to-create-a-google-business-profile-for-each-individual-location-how-does-that-work-if-you-have-multiple-locations\" data-level=\"2\">If you&#8217;re a multi-location business, would you need to create a Google Business Profile for each individual location? How does that work if you have multiple locations?<\/a><\/li><li><a href=\"#h-how-does-your-google-business-profile-affect-local-seo\" data-level=\"2\">How does your Google Business Profile affect local SEO?<\/a><\/li><li><a href=\"#h-let-s-stay-on-the-topic-of-local-businesses-but-shift-the-conversation-to-content-how-does-content-play-a-part-in-the-local-search-results\" data-level=\"2\">Let&#8217;s stay on the topic of local businesses but shift the conversation to content. How does content play a part in the local search results?<\/a><\/li><li><a href=\"#h-how-could-a-smaller-business-without-a-big-marketing-budget-create-relevant-content-for-google-local-seo-nbsp\" data-level=\"2\">How could a smaller business without a big marketing budget create relevant content for Google local SEO?\u00a0<\/a><\/li><li><a href=\"#h-how-important-is-it-to-add-photos-to-your-website-and-your-google-business-profile-so-what-kind-of-weight-do-they-actually-carry-when-ranking-on-local-search\" data-level=\"2\">How important is it to add photos to your website, and your Google Business Profile? So what kind of weight do they actually carry when ranking on local search?<\/a><\/li><li><a href=\"#h-do-reviews-have-an-effect-on-local-seo\" data-level=\"2\">Do reviews have an effect on local SEO?<\/a><\/li><li><a href=\"#h-birdeye-powering-local-seo-for-multi-location-brands\" data-level=\"2\">Birdeye: Powering local SEO for multi-location brands<\/a><\/li><\/ul><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Start-SEO-journey-1024x536.png\" alt=\"Local SEO tips and best practices\" class=\"wp-image-35863\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Start-SEO-journey-1024x536.png 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Start-SEO-journey-300x157.png 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Start-SEO-journey-768x402.png 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Start-SEO-journey-810x424.png 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Start-SEO-journey-1140x597.png 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Start-SEO-journey-375x195.png 375w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Start-SEO-journey.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-the-first-thing-that-businesses-should-do-when-starting-their-local-seo-journey\">What is the first thing that businesses should do when starting their local SEO journey?<\/h2>\n\n\n\n<p>The very first thing is to create a comprehensive <a href=\"https:\/\/birdeye.com\/blog\/google-my-business\/\">Google Business Profile<\/a>, which is a free listing profile that Google gives you so that you can add your business information like your name, address, phone number, and a description of services. It&#8217;s a profile that you can fill out as much or as little as you like, but the best practice is to be as comprehensive as possible. Google wants you to share as much information as possible about your business, what services you offer, and everything that you can fill out in your Google Business Profile. If Google gives you 750 characters for your description, you should use 750 characters. If you can add custom services, you should add custom services.&nbsp;<\/p>\n\n\n\n<p>If you were to search for a specific type of business or service on Google, the very first thing to pop up is what&#8217;s called the Google Local Hub. It&#8217;s basically the Maps area of Google that will populate in the local search results page, and there are only three businesses that have the opportunity to rank there. This is essentially beachfront real estate on the internet. If you do not have a comprehensive Google Business Profile set up, you have a zero percent chance of ranking in that Google local hub.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-if-you-re-a-multi-location-business-would-you-need-to-create-a-google-business-profile-for-each-individual-location-how-does-that-work-if-you-have-multiple-locations\">If you&#8217;re a multi-location business, would you need to create a Google Business Profile for each individual location? How does that work if you have multiple locations?<\/h2>\n\n\n\n<p>If you&#8217;re a single-location business, you&#8217;re going to have one Google Business Profile. If you&#8217;re a multi-location business, then you&#8217;re going to have a Google Business Profile for every single location that you have. Google looks at every single location as its own separate entity and separate business, so if you&#8217;re a multi-location law practice and you&#8217;ve got a location in Bend, Oregon, Salem, Oregon, Vancouver, Washington, and Portland, Oregon, you need a Google Business Profile for every single location.&nbsp;<\/p>\n\n\n\n<p>What&#8217;s really important with multi-location businesses is how those are connected to your website. You need a local landing page on your website for every single location that you offer. If you&#8217;ve got 500 locations, you need 500 separate pages on your website, clearly indicating each location. Add the name of that location address, and phone number, services offered at that location. If that location has separate staff and you&#8217;re willing to put in the time to share the staff of that location on that individual location page. All of these things add more comprehensiveness to Google. When you set up your Google Business Profile, you\u2019ll be prompted to add the URL of your website to your profile, but this is where many people make a mistake. Most people add the homepage URL of their website to their Google Business Profile, but this is incorrect. Instead, add the landing page of that specific location from your website, not your homepage.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/GBP-Induvidual-Location-1024x536.png\" alt=\"Google business profile local search results\" class=\"wp-image-35864\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/GBP-Induvidual-Location-1024x536.png 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/GBP-Induvidual-Location-300x157.png 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/GBP-Induvidual-Location-768x402.png 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/GBP-Induvidual-Location-810x424.png 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/GBP-Induvidual-Location-1140x597.png 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/GBP-Induvidual-Location-375x195.png 375w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/GBP-Induvidual-Location.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-does-your-google-business-profile-affect-local-seo\"><meta charset=\"utf-8\">How does your Google Business Profile affect local SEO?<\/h2>\n\n\n\n<p>This relates to how people are searching. Going back to the law firm in Oregon and Washington mentioned in tip #2, how would people search for this? They could search a couple of different ways. They might search for a \u201clawyer in Oregon\u201d, but also the \u201cbest lawyer in Bend, Oregon\u201d or a \u201cdivorce lawyer in Bend, Oregon\u201d or even a \u201cdivorce lawyer in Bend, Oregon, that specializes in men\u201d. All of a sudden you realize you&#8217;ve got a 20-word query that you&#8217;re searching into Google, and this is how people search for things.&nbsp;<\/p>\n\n\n\n<p>So how does this relate to <a href=\"https:\/\/birdeye.com\/blog\/local-business-seo\/\">local SEO<\/a>? It&#8217;s advantageous to be really, really specific on your website and on your Google Business Profile because this is how people search. Even if every single one of your locations offers the exact same services, you need to clearly list those out on each location page. When listing your services, think of the type of customers you see, the types of problems they have, and some common questions that people ask about your business, and get as specific as possible. Being very specific on your website and clearly articulating everything that you do with extreme specificity is going to give you an advantage when people perform a local search for these very obscure long-tail searches in Google.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-let-s-stay-on-the-topic-of-local-businesses-but-shift-the-conversation-to-content-how-does-content-play-a-part-in-the-local-search-results\">Let&#8217;s stay on the topic of local businesses but shift the conversation to content. How does content play a part in the local search results?<\/h2>\n\n\n\n<p>This goes back to the specificity of what people are searching for. Let\u2019s take a plumber for example. Some people might do a local search for, \u201cplumber near me\u201d, or they might search for a \u201cplumber in Portland\u201d. Some people are not quite ready to pick up the phone and call a plumber right now and think that they can handle the problem themselves, so they might search, \u201chow easy is it to fix a leaky sink?\u201d People might also search for obscure things like a \u201cplumber that specializes in walk-in showers in Portland, Oregon\u201d. If you&#8217;ve got a piece of content that talks about walk-in showers (and you\u2019re located in Portland), Google knows the connection between your Google Business Profile and your website, and say, \u201cLet&#8217;s put those two things together. This business is going to be the best solution because they&#8217;ve created content around walk-in showers, which is what this user is searching for.\u201d&nbsp;<\/p>\n\n\n\n<p>Overall, people search very specifically and they search for lots of different things related to your business. Even if you&#8217;re not confident about how to create content around your business, people ask a lot of questions, so just focus on answering those questions. By creating that content, you&#8217;re giving yourself the advantage to rank higher on Google local search.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-could-a-smaller-business-without-a-big-marketing-budget-create-relevant-content-for-google-local-seo-nbsp\"><meta charset=\"utf-8\">How could a smaller business without a big marketing budget create relevant content for Google local SEO?&nbsp;<\/h2>\n\n\n\n<p>Trying to figure out what content to publish on your website can seem daunting. You might even have a lot of content ideas, but not enough bandwidth to execute them. One of the best ways to approach content creation is by thinking through the top 20-30 questions that your target audience is asking. These could be questions that your customers are typing into Google or even asking you in person.<\/p>\n\n\n\n<p>Once you have a list of questions, it\u2019s time to create the content. A quick and easy way is to take your phone and record yourself answering each question for about 2-3 minutes. Then take that recording and import it into a transcribing tool such as <a href=\"https:\/\/www.rev.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Rev.com <\/a>or <a href=\"https:\/\/trint.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Trint.com<\/a>. Once your recording is complete, you just have to clean up the text a bit and before you know it, you\u2019ve written a blog that you can publish to your website!<\/p>\n\n\n\n<p>Now you&#8217;ve just created a piece of content, potentially in 10 or 15 minutes. And if you do one of those a week, all of a sudden you&#8217;ve got 52 pieces of content on your website every year. And it&#8217;s highly likely that most of your competitors are not creating that much content. This puts you at a huge advantage in terms of content compared to your competitors on local search, simply by recording your voice, transcribing it, and publishing it on your website.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Adding-photos-to-your-website-1024x536.png\" alt=\"Google local seo results images\" class=\"wp-image-35865\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Adding-photos-to-your-website-1024x536.png 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Adding-photos-to-your-website-300x157.png 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Adding-photos-to-your-website-768x402.png 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Adding-photos-to-your-website-810x424.png 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Adding-photos-to-your-website-1140x597.png 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Adding-photos-to-your-website-375x195.png 375w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Adding-photos-to-your-website.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-important-is-it-to-add-photos-to-your-website-and-your-google-business-profile-so-what-kind-of-weight-do-they-actually-carry-when-ranking-on-local-search\"><meta charset=\"utf-8\">How important is it to add photos to your website, and your Google Business Profile? So what kind of weight do they actually carry when ranking on local search?<\/h2>\n\n\n\n<p>This may seem like a no-brainer, but adding photos to your website and Google Business Profile carries a large impact on your online presence. In fact, businesses with <a href=\"https:\/\/searchengineland.com\/new-research-shows-strong-link-between-google-my-business-photo-quantity-and-search-performance-320199\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">100+ photos get 1,065% more clicks<\/a> than the average business. Photos provide trust, which is what Google is looking for when ranking businesses in search results. They want to make sure you are who you say you are, you do what you say you do, and you\u2019re located where you say you\u2019re located. Users look at photos, they go to Google Business Profiles, and they look at reviews because they want to know what they\u2019re walking into, so show them.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-do-reviews-have-an-effect-on-local-seo\"><meta charset=\"utf-8\">Do reviews have an effect on local SEO?<\/h2>\n\n\n\n<p>People are searching more and more using the word \u201cbest\u201d. For example, they might search for \u201cBest Bookkeeper in Portland\u201d. Now, Google has to figure out what \u201cbest\u201d means. So, how does Google know what best is? A big thing that Google thinks about when someone searches for the \u201cbest\u201d is the number of reviews and the quality of the reviews.&nbsp;<\/p>\n\n\n\n<p>If you go to Google right now and type in \u201cbookkeeper in [your city]\u201d, and then you do a second local search for \u201cBest Bookkeeper in [your city]\u201d. You&#8217;ll likely notice that the businesses that rank for \u201cbest\u201d have slightly more reviews and slightly better reviews. If you have a lot of reviews that are high quality, you&#8217;re giving yourself a definite advantage over your competitors. Now the question is, how do you get reviews? How do you manage them? How do you make sure that you don&#8217;t have to chase down every single customer to leave a review? The answer is with Birdeye.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Reviews-and-Local-SEO-1024x536.png\" alt=\"Google review management for local SEO\" class=\"wp-image-35866\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Reviews-and-Local-SEO-1024x536.png 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Reviews-and-Local-SEO-300x157.png 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Reviews-and-Local-SEO-768x402.png 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Reviews-and-Local-SEO-810x424.png 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Reviews-and-Local-SEO-1140x597.png 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Reviews-and-Local-SEO-375x195.png 375w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Reviews-and-Local-SEO.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">FAQs about local SEO and local discovery<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1772562439879\"><strong class=\"schema-faq-question\"><strong>How has local SEO changed with AI-powered search experiences?<\/strong><\/strong> <p class=\"schema-faq-answer\">Local SEO is no longer limited to ranking in blue links or map packs. AI-powered search experiences increasingly generate direct answers using business listings, reviews, and third-party signals. This makes accuracy, consistency, and reputation more important than ever, as these inputs influence both traditional rankings and AI-generated responses.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1772562456507\"><strong class=\"schema-faq-question\"><strong>Why is listings accuracy more important than keywords in local SEO today?<\/strong><\/strong> <p class=\"schema-faq-answer\">Accurate listings provide the foundation for local discovery. Search engines and AI assistants rely on structured business data, such as categories, hours, attributes, and location details, to determine relevance and trust. Even strong content or keywords can underperform if listings data is inconsistent or outdated across platforms.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1772562473310\"><strong class=\"schema-faq-question\"><strong>How does Birdeye help simplify local SEO for growing and multi-location brands?<\/strong><\/strong> <p class=\"schema-faq-answer\">Birdeye centralizes the core elements that influence local SEO, listings accuracy, reviews, competitive benchmarks, and performance insights, into a single platform. Instead of managing each location manually, brands can automate updates, monitor reputation trends, and identify optimization opportunities across markets, making it easier to scale local SEO without sacrificing consistency or control.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1772562493999\"><strong class=\"schema-faq-question\"><strong>Why do Google and AI platforms rely so heavily on reviews?<\/strong><\/strong> <p class=\"schema-faq-answer\">Reviews provide real-world proof of quality, relevance, and customer satisfaction, signals that algorithms can\u2019t infer from listings data alone. Search engines and LLMs analyze review volume, freshness, sentiment, and language patterns to determine prominence and trust. This is why businesses with consistent, high-quality reviews are more likely to surface for high-intent searches like \u201cbest [service] near me\u201d and appear accurately in AI-generated answers.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1772562516329\"><strong class=\"schema-faq-question\"><strong>What role does Birdeye Search AI play in local SEO?<\/strong><\/strong> <p class=\"schema-faq-answer\">Birdeye Search AI helps brands understand how their locations are represented across AI-driven discovery experiences. By analyzing listings data, reviews, and third-party sources, it identifies gaps or inaccuracies that can affect how businesses appear in AI-generated search responses, strengthening both AI visibility and foundational local SEO signals.<\/p> <\/div> <\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-birdeye-powering-local-seo-for-multi-location-brands\"><meta charset=\"utf-8\"><\/meta>Birdeye: Powering local SEO for multi-location brands<\/h2>\n\n\n\n<p>Managing local SEO across dozens or hundreds of locations requires more than manual updates and disconnected tools. Birdeye is the #1 Agentic Marketing Platform built for multi-location brands, helping businesses strengthen local visibility, trust, and performance across search, maps, reviews, and emerging AI-driven discovery experiences.<\/p>\n\n\n\n<p>Birdeye unifies customer data, location signals, and AI-powered insights in one platform, enabling brands to execute local SEO at scale with confidence.<\/p>\n\n\n\n<p><strong>With Birdeye, businesses can:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maintain accurate, consistent listings everywhere<\/strong><strong><br><\/strong><a href=\"https:\/\/birdeye.com\/listings\/\">Birdeye Listings AI<\/a> helps brands manage and optimize business information across Google, Apple Maps, Facebook, and hundreds of directories, ensuring accuracy, completeness, and consistency that directly impact local rankings.<br><\/li>\n\n\n\n<li><strong>Build trust and improve prominence with reviews<\/strong><strong><br><\/strong><a href=\"https:\/\/birdeye.com\/reviews\/\">Birdeye Reviews AI<\/a> automates review generation, monitoring, and responses across locations, helping brands increase review volume, improve sentiment, and strengthen reputation signals that influence both rankings and customer decisions.<br><\/li>\n\n\n\n<li><strong>Understand visibility across AI-powered search experiences<\/strong><strong><br><\/strong><a href=\"https:\/\/birdeye.com\/search-ai\/\">Birdeye Search AI<\/a> gives brands insight into how their locations are surfaced and described across generative search platforms. By analyzing listings data, reviews, and third-party sources, it highlights gaps or inaccuracies that can affect both AI visibility and traditional local SEO.<br><\/li>\n\n\n\n<li><strong>Track performance and uncover opportunities with AI insights<\/strong><strong><br><\/strong><a href=\"https:\/\/birdeye.com\/insights-ai\/\">Birdeye Insights AI<\/a> transforms location-level data into actionable intelligence, helping teams understand what\u2019s driving visibility, engagement, and conversions across markets.<\/li>\n<\/ul>\n\n\n\n<p>Together, these capabilities help multi-location brands move beyond reactive SEO tactics and build a scalable, future-ready local presence, wherever customers search.<\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/birdeye.com\/resources\/guides\/how-to-improve-your-local-seo-with-business-listings\/\"><img decoding=\"async\" width=\"1024\" height=\"264\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-improve-your-local-SEO-with-business-listings-1024x264.jpg\" alt=\"How to improve your local SEO with business listings\" class=\"wp-image-31460\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-improve-your-local-SEO-with-business-listings-1024x264.jpg 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-improve-your-local-SEO-with-business-listings-300x77.jpg 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-improve-your-local-SEO-with-business-listings-768x198.jpg 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-improve-your-local-SEO-with-business-listings-1536x397.jpg 1536w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-improve-your-local-SEO-with-business-listings-810x209.jpg 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-improve-your-local-SEO-with-business-listings-1140x294.jpg 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-improve-your-local-SEO-with-business-listings.jpg 1646w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"268\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-get-more-reviews-without-spending-hours-online-CTA-1024x268.png\" alt=\"How to get more reviews without spending hours online\" class=\"wp-image-32684\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-get-more-reviews-without-spending-hours-online-CTA-1024x268.png 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-get-more-reviews-without-spending-hours-online-CTA-300x78.png 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-get-more-reviews-without-spending-hours-online-CTA-768x201.png 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-get-more-reviews-without-spending-hours-online-CTA-1536x402.png 1536w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-get-more-reviews-without-spending-hours-online-CTA-810x212.png 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-get-more-reviews-without-spending-hours-online-CTA-1140x298.png 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/How-to-get-more-reviews-without-spending-hours-online-CTA.png 1640w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Local SEO improves Google rankings by optimizing business listings, location pages, reviews, and locally relevant content so brands appear in nearby searches and Google Maps results. For multi-location businesses, strong local SEO ensures each location is discoverable, credible, and competitive in high-intent searches that drive calls, visits, and conversions. Summary The customer journey starts online, [&hellip;]<\/p>\n","protected":false},"author":73,"featured_media":35868,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8573],"tags":[],"class_list":["post-35851","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-local-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.5 (Yoast SEO v26.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Improve your Google ranking: 7 simple local SEO tips | Birdeye<\/title>\n<meta name=\"description\" content=\"We sat down with SEO expert and CEO of SEO Growth Partners, Joey Randazzo, to understand what business need to do to improve their local SEO\u00a0\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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