{"id":45230,"date":"2023-02-02T12:13:04","date_gmt":"2023-02-02T20:13:04","guid":{"rendered":"https:\/\/birdeye.com\/blog\/?p=45230"},"modified":"2025-11-28T03:41:39","modified_gmt":"2025-11-28T11:41:39","slug":"birdeye-acquires-australia-based-cube-online","status":"publish","type":"post","link":"https:\/\/birdeye.com\/blog\/birdeye-acquires-australia-based-cube-online\/","title":{"rendered":"Birdeye goes global, acquires Australia-based Cube Online"},"content":{"rendered":"\n<p>I\u2019m thrilled to announce the acquisition of <a href=\"https:\/\/www.cubeonline.com.au\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Cube Online\u2013 Australia\u2019s leading customer experience platform<\/a> \u2014&nbsp;giving us the opportunity to help local brands and businesses worldwide.<\/p>\n\n\n\n<p>I want to extend a warm welcome to the entire Cube team and the thousands of Cube customers. We\u2019re excited to have you join the #1 digital customer experience platform.<\/p>\n\n\n\n<p>With this acquisition, we\u2019ve expanded our international presence into Australia, New Zealand, and the United Kingdom. We\u2019ve also<a href=\"https:\/\/birdeye.com\/blog\/helping-local-brands-and-businesses-grow\/\"> grown to multi-location enterprises<\/a> and nearly 1,000 employees worldwide.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"536\" src=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Expansion-Map-1024x536.png\" alt=\" Image of the globe with Birdeye's expansion as flags on countries worldwide\" class=\"wp-image-45236\" srcset=\"https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Expansion-Map-1024x536.png 1024w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Expansion-Map-300x157.png 300w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Expansion-Map-768x402.png 768w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Expansion-Map-1536x804.png 1536w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Expansion-Map-2048x1072.png 2048w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Expansion-Map-810x424.png 810w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Expansion-Map-1140x597.png 1140w, https:\/\/birdeye.com\/blog\/wp-content\/uploads\/Expansion-Map-375x195.png 375w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-about-cube\">About Cube<\/h2>\n\n\n\n<p>Founded in 2016, Cube Online is Australia\u2019s leading customer experience platform and it helps thousands of local brands and businesses be found online, generate reviews, monitor, and post on social media, and holistically view all customer touchpoints. As a company, Cube shares common values with Birdeye: the obsession for customer happiness, focus on innovation, commitment to world-class execution, and a close-knit family spirit.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-vce-acc-color has-text-color has-large-font-size\"><strong><em>\u201cBirdeye\u2019s product innovation, customer obsession, and company culture make this a natural fit. This is a great outcome for Cube customers, as they will access the best technology in the world and massively enhanced support infrastructure. We couldn\u2019t be more excited to join the Birdeye family.\u201d<\/em><\/strong> <\/p>\n<cite><em>\u2013 Tony Van-Eyk, Co-Founder &amp; CEO of Cube<\/em>&nbsp;<em>Online<\/em><\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-birdeye-vision\">The Birdeye vision<\/h2>\n\n\n\n<p>I\u2019m very optimistic about Birdeye\u2019s future. Today, 200K businesses use Birdeye for digital interactions with 100M consumers. We want to increase that 10x to serve 1M businesses and 1B consumers.\u00a0 We\u2019ve built a strong foundation rooted in efficient growth and customer success and have made strategic investments in innovation (like the recent launch of <a href=\"https:\/\/birdeye.com\/press\/birdeye-launches-innovative-social-media-software-for-local-brands-and-businesses\/\">Birdeye Social<\/a>). We\u2019ve also attracted world-class talent to accelerate our mission to help local brands and businesses go digital worldwide.\u00a0<\/p>\n\n\n\n<p>This is a pivotal moment for Birdeye and our customers. Today, 65% of all customer interactions are digital, and while local brands and businesses have acknowledged the new normal, many find themselves ill-equipped to adapt to it. Birdeye is primed to become their trusted partner and help them succeed in these challenging times through our innovative technology solutions. I recently <a href=\"https:\/\/youtu.be\/Fsl-T5XLRn4\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">shared that vision<\/a> while in&nbsp;Davos for the World Economic Forum.&nbsp;<\/p>\n\n\n\n<p>For more information about Birdeye, <a href=\"https:\/\/birdeye.com\/free-demo\/\">watch our demo<\/a> or <a href=\"https:\/\/birdeye.com\/cal\/schedule\/\">schedule time<\/a> with a Birdeye product specialist.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I\u2019m thrilled to announce the acquisition of Cube Online\u2013 Australia\u2019s leading customer experience platform \u2014&nbsp;giving us the opportunity to help local brands and businesses worldwide. I want to extend a warm welcome to the entire Cube team and the thousands of Cube customers. We\u2019re excited to have you join the #1 digital customer experience platform. [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":45235,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8542],"tags":[],"class_list":["post-45230","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-birdeye-updates"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.5 (Yoast SEO v26.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Birdeye acquires Australia-based Cube Online I Birdeye<\/title>\n<meta name=\"description\" content=\"Birdeye acquires Australia-based Cube Online \u2014 allowing us to help local brands and businesses worldwide.\u2713 Learn today.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/birdeye.com\/blog\/wp-json\/wp\/v2\/posts\/45230\/\" 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