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Your Local Ranking on Google

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Your Online Reputation Score

Identify how customers rank your business against industry benchmarks.

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Birdeye customers get results

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Brandon Dowdy-Ernst

With Birdeye, we’ve increased our number of reviews by nearly 200% YoY, which has greatly contributed to brand lift and recall.

Brandon Dowdy-ErnstChief Experience Officer, Smile Workshop
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aaron-novello

Birdeye gives our company instant credibility and makes getting reviews easier. We’ve seen an increase in customers contacting us directly from online, which gets our foot in the door. Birdeye also helps us build trust with customers, which is invaluable.

Aaron NovelloTeam Leader, The Novello Group
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axia womens health.

Birdeye brings the cacophony of 50+ location directory listing and reputation management down to a harmonious blend through a single, intuitive platform. Birdeye's solution has given me the perspective I need to effectively manage our expansive footprint.

Ken NorquistAxia Women’s Health
Logo Affordable Family Stroage
affordable-family-stroage

Our online reviews have increased exponentially! As a result, we’re getting more business because we know our potential customers make buying decisions based on current customer reviews. It’s a cycle — and it works!

Gina SvendsenDirector of Marketing, Affordable Family Storage
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o’brien-automotive

We’ve dramatically improved our online reputation. We have a direct connection to our customers that we’ve never had before — and with that, we’ve improved customer retention and customer experience.

Mark BurshearsDigital Marketing Director O’brien Auto Group
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southern-career-institute

I’ve loved watching our reputation transform from dismal to extremely healthy. Birdeye has one of the easiest platforms and teams to work with and has outperformed the others we've tried. This is a big deal!

Justin ShookDirector of Marketing, Southern Career Institute
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custom-lawn-landscape

Birdeye makes it easy to give your customers a number of different ways to reach you. They’ve been an integral part of us reducing our customer cancellations by over 50% this year.

David MagruderDirector of Sales and Marketing, Custom Lawn and Landscape
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black bear diner

From diner manager to regional vice president, every person using Birdeye can filter and fine-tune the platform to make it work best for them.

Denise D’Amico JohnsonCommunications Manager, Black Bear Diner
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sono bello

We are laser-focused on the patient experience from the top down. With Birdeye, we’re able to get a detailed look at our patients, our successes, and areas where we could improve.

Tim SurowieckiChief Marketing Officer, Sono Bello
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saxton group

Birdeye saves us time, improves our hospitality efforts, and helps us be strategic. The platform allows us to keep all of our attention on the guest experience, not on technology.

Amy DickeyDirector of Marketing, Saxton Group

Frequently Asked Questions

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What are the benefits of local SEO?

Focusing on local SEO can ensure your business gets more online visibility by ranking highly on Google. Local SEO success leads to a better online reputation, more traffic to your website, more calls to your physical business, and, eventually, more sales and revenue. Local SEO is also a no-brainer for businesses looking to gain a competitive advantage in their geographies.

What are local business listings?

Local business listings or directories are sites where customers can find business information. Some of the biggest directories are Google, Facebook, and Bing. However, there are also niche, industry-specific directories such as Healthgrades for healthcare and dental or Avvo for legal, where a business must ensure its presence to attract potential customers.

How is local search rank determined?

Google has a separate algorithm to determine local search rank, which is a function of the following three parameters:

  • Distance - The closer you are to the customer, the higher you’ll rank
  • Relevance - The closer your offerings are to the customer’s search query, the higher you’ll rank
  • Prominence - Google looks at how your business is rated compared to others in the area. The better your online reputation, the higher your local search rank.

While several variables impact local search rankings, Google’s local search algorithm gives over 50% weightage to the completeness of your Google Business Profile, your reviews, and the accuracy of your local listings.

How can I improve my online reputation?

Managing your online reputation is a continuous process and not a one-time activity. It starts by asking your customers to review you after an appointment or a purchase. You also have to ensure that you respond to each review, especially the negative ones. Finally, you can use your reviews on your website and social channels to build further trust with potential customers.

Start growing with Birdeye today