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Google: Pigeon Update

Get the best search news, tips and resources, delivered each day.

Google: Pigeon Update

What Is The Google Pigeon Update?

Launched on July 24, 2014 for U.S. English results, the “Pigeon Update” is a new algorithm to provide more useful, relevant and accurate local search results that are tied more closely to traditional web search ranking signals. Google stated that this new algorithm improves their distance and location ranking parameters.

  • Latest

8 major Google algorithm updates, explained

Almost every day, Google introduces changes to its ranking algorithm. Some are tiny tweaks; others seriously shake up the SERPs. This cheat...

Sponsored Content: SEO PowerSuite | Sep 19, 2017 at 7:30 am ET

Google Local Search Results Shifting After Google Maps Bomb Fix?

Google seems to have made an update to their local search ranking factors, where many local SEO experts and reporters are noticing major shifts...

Barry Schwartz | May 26, 2015 at 9:34 am ET

Google To Implement Googlebomb Fix To Prevent Racist Listings In Google Maps

Crowdsourcing the entire web goes bad with Google Maps, causing many locations to be relevant for slurs and derogatory words. Google promises a...

Danny Sullivan | May 21, 2015 at 7:04 pm ET

How Not To Do Local SEO In A Post-Pigeon Era

Google's Pigeon algorithm update changed the way local SEOs do business -- or at least, it should have. Columnist Neil Patel discusses how we...

Neil Patel | May 1, 2015 at 10:34 am ET

Everything You Need To Know About Google’s Local Algorithm, Pigeon

Columnist Neil Patel provides a summary of what we know about Pigeon, Google's new local search ranking algorithm that was rolled out in July...

Neil Patel | Jan 9, 2015 at 9:30 am ET

Google Pigeon Update Rolls Out To UK, Canada & Australia

Google's new local ranking algorithm that launched in the US earlier this year has rolled out to the UK, Canada and Australia....

Barry Schwartz | Dec 22, 2014 at 8:24 am ET

58% Of Local Marketers Will Change Tactics After Pigeon Update

Columnist Myles Anderson shares the results of an InsideLocal survey detailing the impact of Google's recent local algorithm update,...

Myles Anderson | Nov 17, 2014 at 11:45 am ET

Why Did Google’s Pigeon Poop All Over Big Local Brands?

Many large, multi-location brands found that their traffic dropped after Google released its Pigeon algorithm. Columnist Andrew Shotland...

Andrew Shotland | Oct 27, 2014 at 10:01 am ET

Factors Affecting Pigeon — A 5,000 Page Case Study

How did Pigeon impact local business websites? Contributor Adam Dorfman shares his data and...

Adam Dorfman | Oct 22, 2014 at 9:25 am ET

Pigeon Rolled Back? Law Firm Study Says Yes

Local search marketers have been concerned about the impact of Google's Pigeon update on small businesses -- has the search giant taken...

Conrad Saam | Oct 9, 2014 at 12:00 pm ET

Real Client Data On How Google’s Pigeon Update Affected Real Estate SEO

You might be surprised to find that, for one vertical at least, the results after Pigeon were not at all what one would have expected....

Andrew Shotland | Sep 29, 2014 at 9:20 am ET

One Positive Pigeon Result: We Can Finally Ditch Ranking Reports

Break your (and your clients') dependence on ranking reports. Here are 5 metrics you should be focusing on instead....

Greg Gifford | Sep 15, 2014 at 1:50 pm ET

Post-Pigeon Best Practice: How To Optimize For Internet Yellow Pages & Directories

While many marketers have written off Internet Yellow Pages as dead, the recent Google Pigeon update may have made them relevant once...

Chris Silver Smith | Sep 8, 2014 at 9:20 am ET

Worried About Pigeon? Just Keep On Truckin’

Pigeon has rocked the local SEO world. How should we respond to Google's new local search algorithm...

Greg Gifford | Aug 18, 2014 at 12:34 pm ET

Picking Through Google’s Pigeon Droppings…

Local appears to have been hit with the most far reaching update since Venice, and one that has flung more kaka than Hummingbird — so...

Andrew Shotland | Aug 4, 2014 at 12:03 pm ET

Experts Weigh In On Google’s “Pigeon” Update Aimed At Improving Local Search Results

Last week, Google made new search waves when it rolled out updates to its local search algorithm. The “Pigeon” update (the name...

Amy Gesenhues | Jul 31, 2014 at 4:55 pm ET

Expedia Becomes A New York City Hotel After Google’s Pigeon Local Update

On July 24, 2014, Google released a major local search algorithm update, we named Pigeon. Google told us the new algorithm will lead to a more...

Barry Schwartz | Jul 30, 2014 at 10:04 am ET

Google’s Pigeon Update Solves Yelp Problem, Boosts Local Directories

As the analysis continues on yesterday’s Google local search algorithm changes — that we’re calling the Pigeon update —...

Matt McGee | Jul 25, 2014 at 3:06 pm ET

Pigeon: Search Engine Land’s Name For The New Google Local Search Update

Last night, Google released a pretty significant local search algorithm update. Google told us there was no internal name for the update, but...

Barry Schwartz | Jul 25, 2014 at 2:02 pm ET

Google “Pigeon” Updates Local Search Algorithm With Stronger Ties To Web Search Signal

Google has released a new algorithm to provide a more useful, relevant and accurate local search results that are tied more closely to...

Barry Schwartz | Jul 24, 2014 at 8:07 pm ET

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