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Viewpoint Dallas 2026

AI Coworkers at Work: What leading brands are doing differently to win visibility and convert demand

  • DateOctober 15, 2026
  • Time4:30 PM – 8:30 PM
Location The Joule Hotel, Dallas, TX

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An evening with DFW marketing, operations and CX leaders exploring how AI is changing the way brands get found, chosen and grow. Hear real-world perspectives from leaders at Dallas AI, Mind & Machine DFW and leading brands—then continue the conversation over cocktails, dinner and networking with fellow marketing leaders. Plus, Rancher Hat Bar will be onsite for a fully custom hat experience, so you’ll leave with new ideas, new connections and a one-of-a-kind hat.

What You'll Leave With

Outcomes You Can Replicate

Hear directly from enterprise brand leaders on what's actually working — the strategies, the tradeoffs, and the results across hundreds to thousands of locations.

A Network That Understands Your Scale

A curated gathering of Directors, VPs, and CMOs running marketing, customer experience, and operations across hundreds to thousands of locations — there to share, not to pitch.

A Clear Path Forward

Leave with a sharper view of where AI Coworkers create the most leverage across your locations, and how to move fast without losing control.

A Custom Hat — Made Your Way

During networking and happy hour, stop by the Rancher Hat Bar to customize your own hat and take it home with you - your style, your choices, one-of-a-kind.

Viewpoint Dallas

Viewpoint Speakers

JC Johnson

JC Johnson

CMO

Solis Mammography

JC Johnson is the Chief Marketing Officer at Solis Mammography, leading brand, growth marketing, and digital strategy for one of the nation's fastest-growing healthcare organizations. With 15+ years of experience transforming customer experiences and accelerating growth across healthcare, retail, and consumer brands, she brings a unique perspective on using marketing to build trust, loyalty, and lasting business impact.

Bud Colunga

Bud Colunga

CX Director

Fairway

As Director of Customer Experience at Fairway Corp, Bud Colunga leads the strategy behind creating exceptional customer experiences at scale. He is focused on how AI, Voice of the Customer, and digital innovation are reshaping customer expectations—and how organizations can adapt, scale, and stay ahead in an AI-first world.

Dave Lehman

Dave Lehman

President and COO

Birdeye

Leading all go-to-market functions as Birdeye’s President and COO, Dave leverages 20+ years of enterprise experience. The MIT graduate orchestrates sales, marketing, and partnerships to build highly scalable, revenue-driving engines for massive organizations.

Saad Rizwan

Saad Rizwan

VP, Customer Success

Birdeye

Saad Rizwan is the Vice President of Customer Success at Birdeye, focused on driving long-term growth for enterprise businesses and helping organizations accelerate their outcomes through a customer-first, data-driven approach. He partners with leading multi-location brands to deliver measurable business impact.

Aamer Charania

Aamer Charania

Founding President & Chief AI Officer

Dallas AI

Aamer Charania is the Head of AI at one of the world’s largest retail brands and founder of Dallas AI, Texas’ largest nonprofit AI organization with 10,000+ members. He helps enterprise leaders turn AI from experimentation into measurable business impact, drawing on leadership experience across Best Buy, Capital One, Humana, and Verizon.

Tori Begg

Tori Begg

Co-founder

Mind and Machine DFW

Tori Begg is the co-founder of Mind & Machine DFW and a 2026 AI75 Honoree, bringing together leaders at the forefront of AI, business, and innovation. She is a senior AI strategy and transformation leader focused on turning AI into measurable business impact. She is a sought-after speaker on AI strategy, leadership, organizational transformation, and the future of work.

Brooke Henderson

Brooke Henderson

VP Global Partnerships

Birdeye

TIn fast-paced markets, Brooke thrives on outmaneuvering the competition. As Birdeye’s VP of Global Partnerships, she leverages 20 years of expertise to forge strategic alliances, lead high-performing teams, and drive aggressive revenue expansion for enterprise organizations.

The Agenda

OCTOBER 15

4:30 PM

WELCOME DRINKS

Arrivals & Registrations

Drinks and conversation with peers
OCTOBER 15

5:00 PM

Setting the Stage: The AI Shift & What’s Next

  • deepak-bahree

    Dave Lehman

    President and COO, Birdeye

OCTOBER 15

5:30 PM

Agentic AI - From Hype to Value

  • aamer-charania

    Aamer Charania

    Founding President & Chief AI Officer, Dallas AI

OCTOBER 15

6:00 PM

Beverage Break

OCTOBER 15

6:10 PM

Executive Perspectives: Leading Through the AI Shift

  • jc-johnson

    JC Johnson

    Chief Marketing Officer, Solis Mammography

  • bud-colunga

    Bud Colunga

    CX Director, Fairway

  • saad-rizwan

    Saad Rizwan

    Vice President, Customer Success, Birdeye

OCTOBER 15

6:50 PM

Fireside Chat: AI Didn't Kill the Human Touch — It's Bringing It Back

  • Tori Begg

    Tori Begg

    Co-founder, Mind and Machine DFW

  • Brooke Henderson

    Brooke Henderson

    VP Global Partnerships, Birdeye

OCTOBER 15

7:00 PM Onward

Evening Reception - Cocktails, Connections & Custom Hats

Network with our featured expert AI speakers over cocktails and bites. Plus, Rancher Hat Bar will be onsite for a full custom hat experience. Design and personalize your own hat and take it home with you.

The Reality

  • AI changed how customers find and choose local businesses. Every location is now judged on its own — and the brands winning are the ones acting at every location, not just watching it.
  • The gap isn't visibility. Most teams can already see what's happening. The gap is execution. AI agents close it — detecting what needs action, deciding what to do, and completing the work at every location while your team stays in control of what matters.
  • Viewpoint is where leaders see it working at scale.

FAQs

How big is this event?

We're keeping attendance to roughly 40–50 leaders to make sure the conversations stay substantive and the connections are real.

Will content be shared afterwards?

The event is built for in-person impact. Select summaries may be shared after the event.

How is this different from a typical industry event?

Curated keynotes from brand leaders, a customer panel, and peer conversations — all in a setting small enough for real dialogue.

Are seats limited?

Yes. We're keeping this small intentionally — to allow for deeper dialogue and direct access to the leaders and experts in the room.

Is parking available?

Yes. Complimentary valet parking is available at The Joule Hotel — simply mention Viewpoint Dallas when you arrive. Not driving? Reach out to us about an Uber voucher.