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Join Birdeye at

View Point

Stop talking about AI potential. Start seeing Agentic Marketing results

  • DateApril 21, 2026
  • Time4:00 PM – 8:00 PM ET
Location Nasdaq MarketSite, 10th Floor West, 151 W 43rd St., NY 10036, United States

Join an exclusive group of marketing leaders to see the industry outlook on AI, how teams are transforming the marketing flywheel, and what playbooks you can adopt to scale your brand.

View Point

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  • 40-249 locations
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  • 1000+ locations

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What You'll Leave With

AI Playbooks from Leaders

Hear how leaders are leveraging AI in the marketing flywheel to attract, engage, and delight customers.

Peer Learning

Engage with senior marketing & CX leaders facing the same challenges and opportunities as you: AI, ROI, scaling, brand consistency, and more.

Candid Rollout Lessons

Learn from real-life examples as you identify what broke, what stuck, and what multi-location brands should do differently.

The Reality

You run marketing across hundreds, or even thousands, of locations. Every location needs local relevance. Every week you're short on time. Your stack is fragmented. Your data is messy. Your teams copy-paste work. AI is everywhere—but without local context, most of it isn't deployable in the real world.

Viewpoint is where leaders share what's working now and how to take advantage of AI and Agentic innovations in the market.

Viewpoint 2026 New York

What You'll Learn

How do I simplify a stack that's gotten out of control?

What leaders are consolidating first (and what they keep), plus the migration traps that cause churn and revision.

How do I personalize at every location without 500 campaigns?

How teams use location-level data and governed agents to personalize campaigns automatically, using the same brand voice, local relevance, and no manual work.

What can AI actually do today and what still needs a human?

Cut through the hype. See governed agents responding to reviews, publishing social and optimizing for AI search. See exactly where humans stay in the loop and why.

The Agenda

APRIL 21

4:00 – 4:30 PM

Arrival & Networking

Registration, drinks & networking
APRIL 21

4:30 – 4:50 PM

The State of AI in Marketing: What's Real, What's Hype, What's Next.

  • deepak-bahree

    Deepak Bahree

    Chief Marketing Officer

APRIL 21

4:50 – 5:10 PM

How AI is Breaking the Marketing Playbook

  • david-lehman

    David Lehman

    President & Chief Operating Officer

APRIL 21

5:10 – 5:45 PM

Customer Fireside Chat - How Marketing Leaders are Actually Using AI

  • saad-rizwan

    Saad Rizwan

    Vice President, Customer Success, Birdeye

  • Kristopher Rivero

    Kristopher Rivero

    Director, SEO and Digital Engagement, Wyndham Hotels & Resorts

  • Gil Messer

    Gil Messer

    Chief Operating Officer, The Dermatology Specialists

APRIL 21

5:45 – 5:55 PM

Beverage Break (Networking)

APRIL 21

5:55 – 6:25 PM

POV: Why Agentic Marketing?

  • Andrew Shotland

    Andrew Shotland

    Chief Executive Officer, Local SEO Guide

  • Adam Dorfman

    Adam Dorfman

    AVP Product Management and Partnerships, Birdeye

APRIL 21

6:25 – 6:45 PM

Product moments Real Outcomes, Not Demos

  • vikram-viswanathan

    Vikram Viswanathan

    Senior Vice President, Marketing

APRIL 21

6:45 – 6:50 PM

Closing Remarks

  • deepak-bahree

    Deepak Bahree

    Chief Marketing Officer

APRIL 21

6:50 PM – Onward

Networking + Cocktail Reception

END

Who You'll Hear From

Birdeye Leadership

Viewpoint 2025 Dallas

David Lehman

President &

Chief Operating Officer

Viewpoint 2025 dallas

Deepak Bahree

Chief Marketing

Officer

Vikram Viswanathan

Vikram Viswanathan

Senior Vice President,

Marketing

Saad Rizwan

Saad Rizwan

Vice President,

Customer Success

Viewpoint 2025 dallas

Adam Dorfman

AVP Product Management

and Partnerships

Enterprise Marketing Leader

Andrew Shotland

Andrew Shotland

Chief Executive Officer

Local SEO Guide

Kristopher Rivero

Kristopher Rivero

Director, SEO and Digital Engagement

Wyndham Hotels & Resorts

Gil Messer

Gil Messer

Chief Operating Officer

The Dermatology Specialists

Who Should Attend

  • CMOs, Marketing VPs, and Growth Leaders: you're under pressure to prove ROI across every location, while doing more with less. You'll hear how peers cut overhead, lifted conversions, and stayed brand-safe with governed AI.
  • CX and Digital Experience Executives: Customer expectations are outpacing your team's capacity. You'll see how brands deliver instant, local responses at scale—with approvals, audit trails, and escalation rules that won't embarrass you.
  • Franchise Operators and Multi-Location Directors: Brand consistency across hundreds of locations is a nightmare. You'll learn how teams reduced response time from days to hours, cut campaign cloning, and standardized execution without micromanaging.
Viewpoint 2026 New York

Frequently Asked Questions

Is Viewpoint open to non-customers?

Yes! All leaders exploring the future of multi-location marketing are welcome.

Will content be shared afterward?

The event is built for in-person impact. Select summaries may be shared after the event.

How is this different from a typical trade show?

This is an invite-only thought leadership conference - no vendor booths, just curated discussions, live demos, and peer connections.

Are seats limited?

Yes. We’re keeping this exclusive to allow for deeper dialogue and 1:1 access to Birdeye experts.