Quora Marketing
Table of Contents
What is Quora marketing?
Quora marketing leverages the Q&A platform Quora to build authority, drive referral traffic, and capture leads by answering relevant questions and running targeted ads.
Key points
- Organic: Provide expert answers, link subtly to resources.
- Paid: Quora Ads offers interest, keyword, and question targeting.
- Credibility: Upvotes boost answer visibility; profiles show credentials.
- Metrics: Views, upvotes, click‑through, conversions.
- SEO bonus: High‑ranking Quora answers can occupy SERP spots.
Pro tips
- Focus on high‑search‑volume questions (1k+ followers).
- Lead with value; keep self‑promotion < 10 % of answer.
- Retarget Quora visitors with platform pixel ads.
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