UX
Table of Contents
What is UX
User experience (UX) encompasses all aspects of how a person feels when interacting with a product, service, or interface, including usability, aesthetics, performance, and emotional response.
Key points
- Pillars: Useful, usable, desirable, findable, accessible, credible.
- Research: Surveys, usability tests, heatmaps inform decisions.
- Metrics: Task success, SUS score, NPS, time on task.
- SEO tie‑in: Good UX → lower bounce, higher engagement, positive ranking signals.
- Iteration: Continuous testing and refinement cycle.
Pro tips
- Apply the “3‑click rule” sparingly—clarity over arbitrary limits.
- Prioritise performance; LCP < 2.5 s is a UX win.
- Use inclusive design principles: contrast, alt text, keyboard nav.
Make every message count on social.
Built for real connection, Birdeye Social helps you understand your audience, spark engagement, and drive performance across all channels.