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Jan 25, 2024

Important Update: New Email Regulations and Birdeye Enhancements

NewAttention High-Volume Senders! Starting February 2024, Google and Yahoo require compliance for bulk senders (5,000+ daily emails).
Important Update: New Email Regulations and Birdeye Enhancements

Starting February 2024, Google and Yahoo require compliance for bulk senders (5,000+ daily emails). 

Follow these key rules:


Authentication Protocols:

  • Use DKIM, SPF, and DMARC.
  • Implement a one-click unsubscribe feature.
  • Maintain a spam complaint rate below 0.3%.


Unengaged Contacts:

  • Identify and manage unengaged contacts for better targeting.


Birdeye Update:

  • Unengaged contacts are excluded from campaigns.
  • Individual emails are unaffected.
  • Check the help center article for details.


Stay compliant, engage effectively, and keep emails impactful!

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