Local Business Listing Management

There are hundreds of online directories that include information about your business, including store hours, phone numbers, addresses, menus, and more. These sites make it easier for your business to be found online and for potential customers to reach you.

Local listing management software, also known as business listing management software, provides a central hub for managing and updating your business information across online directories with ease.

Maintaining accurate, up-to-date, and consistent business information wherever your customers are likely to search for you is critical for getting found online, improving online visibility, and preventing customer service issues caused by incorrect information about business hours and service offerings. Listings management software also positively impacts your local SEO, helping you further to be found by your customers.

If your listings information, such as business name, address, or phone number, is incorrect on major directories such as Google, Facebook, or Bing, your potential customers will have a bad experience when they try to contact you. It will also hurt your local SEO, bringing down your Google rank and diverting business to your competitors.

Managing your business profile manually across hundreds of sites is cumbersome and error-prone. The problem is exacerbated if you have multiple locations to manage. A listings software makes it easy to manage online listings, ensures your business information across locations and sites is up to date, and helps you win more customers. Local listing management software also makes it easy to update information across directories in seconds should your business hours or service offerings change.

Birdeye Listings lets you:

• Scan major online directories across the web for errors
• Build complete and attractive listings from one dashboard
• Update and publish vital business info like address, hours, and services from a centralized dashboard
• Get real-time reporting and insights on engaged leads and traffic
• Convert leads with Google Messaging

Apart from your name, address, and phone number, Birdeye allows you to update 60+ fields, helping you rank higher on Google and appear more attractive to customers. From one dashboard, you can update your business hours, photos, videos, COVID-19 updates, keywords, services offered, appointment links, social profiles, and more.

You can measure the impact of your business listings by tracking metrics such as the impressions and views on your profile, inbound interest in the form of calls or website visits, and the messages you receive from sites like Google and Facebook. Birdeye Listings comes with these reports out of the box, making it easy for you to track, optimize, and report your listings performance.

Data aggregators such as Foursquare partner with multiple business directories and push information on your behalf to these sites. However, no single aggregator can provide coverage for all the sites that matter to your business. To overcome this challenge, you need a listings management software that supports both aggregators and individual business directories, thereby increasing your reach.

Yes, you can. Birdeye pushes your business details to over 100 sites automatically from a centralized business profile. Once you update your business details within Birdeye, your details will reflect on Google, Facebook, and Bing in real-time and on other sites within 3-5 days.

Yes, it does. When it comes to Google’s local SEO algorithm, nearly 60% of your ranking is determined by your Google Business Profile, listings, and reviews. Birdeye helps you manage these easily and helps you conquer local SEO and rank higher. Check out this on-demand webinar to learn more about Google's local search algorithm and how Birdeye can help you stay ahead of the curve.