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BMW

4.8

About this business

The BMW Group company profile. The special fascination of the BMW Group not only lies in its products and technology, but also in the company’s history, written by inventors, pioneers and brilliant designers. Today, the BMW Group, with its 31 production and assembly facilities in 14 countries as well as a global sales network, is the world’s leading manufacturer of premium automobiles and motorcycles, and provider of premium financial and mobility services. 

Location details

3040 Atlanta Hwy, Athens, GA, 30606, United States

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WeekdayScheduleStatus
Mon9:00 a.m. to 6:30 p.m.
Tue9:00 a.m. to 6:30 p.m.
Wed9:00 a.m. to 6:30 p.m.
Thu9:00 a.m. to 6:30 p.m.
Fri9:00 a.m. to 6:30 p.m.
Sat9:00 a.m. to 5:30 p.m.
SunClosed
4.81,374 reviews
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Hanks002's profile image
10 years ago

I had a very smooth, stress free buying experience at Athens BMW. After an online inquiry I received a phone call and email from Joe Coleman. A couple days later I met Joe to test drive two vehicles. Joe explained the features of each in a friendly, easy going manner. We discussed trade in value and prices. At no time was there pressure to make a snap decision. I went home to think about it. After making my decision, finalizing the sale and loan processing was done either by phone or email. Most of the paperwork was ready at... read more

hayesadam's profile image
hayesadam 
10 years ago

This was this best service and experience ever for me. These guys are first class all the way!!! They went out of their way to ensure I was happy. I'll definately being doing business with them again!!! 

npiccolo's profile image
10 years ago

I just purchased a pre-owned vehicle from Joe at Athens BMW and I can't believe how simple and easy the entire process was. I found the vehicle that I wanted on the website, and when I saw it in person, it was better than I had imagined. I drove it, and loved it. We did all the paperwork electronically, and the next day the vehicle was delivered right to my door. I couldn't ask for a better experience. I highly recommend Athens BMW and Joe Coleman. 

robinwoodall's profile image
robinwoodall 
10 years ago

We bought two BMWs from Athens BMW over the past few years. Our sales professional was Mike Appling. Both times, our car buying experience was nothing less than excellent! Mike was knowledgeable and didn't pressure us at all. He truly puts the customer first! Thanks Mike! We will be back. 

yqm28's profile image
10 years ago

Started reseaching on BMWUSA, built a car, built it again on TRUECAR, Athens BMW came through; great price and experience, easypeasy, no pressure. Rick Bythewood is highly recommended. Had car delivered by Scott who did a great job showing me all the bells and whistles - made me even happier that I bought the car. Love that service will be so easy with Athens BMW as well. Honestly, best car purchase I've ever done. 

beamergirl's profile image
beamergirl 
10 years ago

I've purchased several cars from Mike Appling at Athens BMW over the years. Each experience has been the Ultimate purchasing experience! Mike has made me feel so comfortable, never pressuring me. He has built a trust that can't be matched by any other! I know when I call Mike, about anything, he will always try to help. It's refreshing to know I can buy a car from a dealership and never worry that I'm not getting a good deal, or worry about service before or after the sale because I know Mike Appling will take care of everyt... read more

gearFX's profile image
10 years ago

I've purchased many vehicles over the years, so I've seen all the sales tricks and tactics known in the trade. But Rick Bythewood (and Athens BMW) was a breath of fresh air. There was no pressure, no games, and Rick actually knew his products and could answer all of our questions about different BMWs like a walking encyclopedia. We were looking for a car for my wife, and as soon as many salespeople hear that, they often continue to talk directly with the husband and ignore the wife (assuming the wife is either ignorant or no... read more

sooner12's profile image
10 years ago

I have purchased many cars in my lifetime and this was by far the best car buying experience I've had. Joe Coleman was very professional and extremely helpful during the whole process. I would definitely recommend this dealership to anyone. 

planetmilo's profile image
planetmilo 
10 years ago

Purchasing my car from Athens BMW was by far the best car buying experience I've had. Not only did the team at Athens BMW give me the best price for my X5 M Sport but my sales person, Joe Coleman, was extremely knowledgeable and very professional throughout the entire process. Joe set up factory delivery for my wife and I at the factory in Spartanburg, SC. This was a truly amazing experience. All my wife and I had to do was travel to the hotel and BMW took care of everything else that weekend. The weekend included dinner at ... read more

Frequently asked questions about BMW

How is BMW rated?

BMW has a 4.8 star rating with 1,374 reviews. 

When is BMW open?

BMW is closed now. It will open tomorrow at 9:00 a.m.