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Birdeye’s State of AI Search 2026

AI is fundamentally changing how customers discover and evaluate your business. Traditional search rankings are being replaced by AI-generated, citation-backed answers that guide immediate customer decisions.

Birdeye’s State of AI Search 2026 report analyzes thousands of real-world local-intent prompts across ChatGPT, Gemini, and Perplexity.

It reveals how leading multi-location brands use owned content as a controllable moat to secure the #1 position in AI results.

Download the full report to learn how to be the top answer in AI search.

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In this guide, you’ll learn:

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  • How AI models evaluate owned content, profiles, and third-party sources when generating answers
  • Why structured website content plays the biggest role in earning AI citations
  • How AI platforms such as ChatGPT, Perplexity, and Gemini differ in the sources they trust
  • How AI cites brands differently in healthcare, real estate, home services, and finance
  • What marketing leaders must do now to strengthen AI visibility across locations and platforms
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