MINI's cover image
Claimed

This profile has been claimed by the business owner or representative.

MINI

4.7

About this business

Why Mini PREMIUM TECHNOLOGY IN ITS PLACE. AT YOUR FINGERTIPS. Easy-to-use performance, entertainment and communication technology at your beck-and-call via the intuitive MINI Connected system. Whether you're trying to plug into the world around you with traffic, weather and location updates, or trying to get away from it all by listening to Spotify® and hammering through different driving modes, you can enhance your ride with the push of a button. DRIVE IT AND YOU WILL UNDERSTAND. To put it simply, driving a MINI isn't l... read more

Location details

8712 W. Broad St., Richmond, VA, 23294, United States

Get directions
WeekdayScheduleStatus
Mon9:00 a.m. to 6:00 p.m.
Tue9:00 a.m. to 6:00 p.m.
Wed9:00 a.m. to 6:00 p.m.
Thu9:00 a.m. to 6:00 p.m.
Fri9:00 a.m. to 6:00 p.m.
SatClosed
SunClosed
4.71,191 reviews
Select a rating
Rbrucemiller's profile image
Rbrucemiller 
5 years ago

"Professional, thorough, well prepared and easy to deal with" I dealt with Steve Lerner. After explaining the various options I decided to purchase my leased BMW. I also needed service. When I arrived at the dealership, Steve had already consulted with the Service dept. so I just breezed in, gave my keys to a very personable Service rep, Matt. Dealing with Steve was actually enjoyable. Steve is interesting as well as being friendly and personable. The process was quick and easy because Steve Lerner was well prepared and prof... read more

Y.Spratley's profile image
Y.Spratley 
5 years ago

"I truly enjoyed my car buying experience at Richmond BMW..." I truly enjoyed my car buying experience at Richmond BMW with Steve Lerner. He was very friendly and knowledgeable of the vehicle that I was interested in. He made the process smooth. I highly recommend him for your car purchasing needs. 

ksbranch's profile image
5 years ago

"Fantastic Service from the moment I arrived!" From the moment I arrived I felt like I was in good hands. The service I received far exceeded my expectations and almost everyone I worked with along the way was super professional and interested in making an actual sale. I drove from Maryland to Richmond and was originally supposed to work with Lazarus Joyner but he appeared to be super occupied when I tried reaching out a few times for questions about the vehicle while on the road. I'm glad things worked out the way they did ... read more

kehoya75's profile image
5 years ago

"Great deal on a great car with a great salesman" Thanks for helping me purchase my new (new to me!) car from your dealership. Steve Lerner was honest, kind and helpful. I zoomed through my purchase in record time and am thrilled with my new car! 

cheathl's profile image
5 years ago

"Exceptional Service" The service at Richmond BMW is exceptional. Jawanza(Dale) Bynum exceeded my expectations. I visited the Richmond BMW Broad Street location because I wanted to upgrade my current car. Dale was patient, friendly, and made the process worth while. The GM James Williams also provided top notch service. I couldn't ask for a better team. 

sebfarag's profile image
5 years ago

"I visited the Richmond BMW in search of a specific car..." I visited the Richmond BMW in search of a specific car that I was interested in. I called before my visit inquiring about the car and I spoke to a few associates who were able to help me and answer all of my questions. As I pulled into the dealership, the car was already pulled up to the front and ready! Within seconds of being inside, Steve was already ready to answer any questions I had. Both Steve and Anton did a phenomenal job throughout the entire car buying pr... read more

Micah's profile image
5 years ago

"Flexible and friendly" My wife and I visited Richmond BMW because they had a used 2017 RAV4 that we were interested in. The salesman we interacted with was Steve Lerner and he was very friendly, polite, cooperative and forthcoming. He wasn't pushy at all and let us test drive the vehicle and did not pressure us to buy. We ended up going with a different vehicle at a different dealership and when Steve followed up with us again the next day we told him we had purchased elsewhere and he was still just as friendly and understa... read more

childpsychiatrist's profile image
childpsychiatrist 
5 years ago

"Steve was instrumental in getting me the deal of the..." Steve was instrumental in getting me the deal of the century on my BMW Z4, I found him to be extremely knowledgeable, experienced and courteous. 

Dianne S.'s profile image
Dianne S. 
5 years ago

"Best sales experience I've ever had! We were greeted by..." Best sales experience I've ever had! We were greeted by the General Manager as soon as we entered the Dealership. He introduced us to Steve Lerner. Steve was very professional and knowledgeable. He went the extra mile to insure we were satisfied with the car and his service was above and beyond, as was everyone we dealt with. Highly recommend Richmond BMW and Steve Lerner ! 

Frequently asked questions about MINI

How is MINI rated?

MINI has a 4.7 star rating with 1,191 reviews. 

When is MINI open?

MINI is closed now. It will open tomorrow at 9:00 a.m.