Empire Legal: Redefining Social Media Success with Birdeye Social AI

Empire Legal faced ongoing challenges in managing their social media presence, often overwhelmed by the demands of content creation alongside their daily workload. This imbalance led to inconsistent posting and missed opportunities to engage with their audience. Additionally, the firm initially overlooked the power of Google Posts to enhance their visibility, which prevented them from fully capitalizing on opportunities to increase their reach and improve their presence in search results.

Birdeye Social AI provided Empire Legal with tools to simplify and enhance their social media strategy:

• AI-Driven Content Creation: AI-powered prompts helped generate ideas, saving time and overcoming writer’s block while maintaining an authentic voice.
• Advanced Scheduling: Tools for batch-scheduling posts ensured consistent content delivery across platforms without daily stress.
• Google Business Posts Optimization: Repurposing Instagram content for Google Posts improved search visibility and attracted more clients.

By centralizing their social media efforts, Empire Legal increased productivity and created a more consistent, authentic presence online.

Empire Legal's commitment to authenticity reshaped their social media strategy, thanks in part to Birdeye Social AI’s content creation tools. Leveraging AI-generated prompts and the asset library, they moved away from generic stock images, instead showcasing real team photos and educational content. This approach resonated deeply with their audience, fostering more meaningful interactions.

In the past year, this shift led to impressive results: 2.2 million impressions, a 301.4% increase, and 328.2K engagements, reflecting a staggering 1922.6% growth in user interactions. Posts featuring genuine visuals and informative content garnered more likes, shares, and comments, further strengthening connections with clients and referral partners. By simplifying the creative process, Empire Legal ensured a consistent flow of high-quality content that captured attention and drove deeper engagement.

Birdeye Social AI helped Empire Legal tap into the full potential of Google Posts, transforming an often-overlooked platform into a powerful tool for boosting online visibility. The team repurposed content from their social media channels, like Instagram, and adapted it for Google Posts, using targeted keywords to improve search rankings.

This centralized posting and scheduling system saved valuable time, while consistently maintaining a strong Google presence. As a result, Empire Legal saw significant improvements in search engine visibility, leading to more inquiries and website traffic. Google Posts became an integral part of their strategy, enhancing both credibility and discoverability by increasing their reach and online presence across key platforms.

By adopting Birdeye Social AI, Empire Legal streamlined their workflow, simplifying social media management and improving overall efficiency. With tools like the Social Calendar and automated scheduling, the team was able to plan and batch posts in advance, saving them from the stress of daily content creation.

This streamlined process allowed them to publish 1.3K posts in the past year, an 83.8% increase, ensuring consistent activity across multiple platforms. With less time spent on the logistics of posting, Empire Legal could focus on creating high-quality, brand-aligned content. The result was a more effective social media strategy that seamlessly integrated into their business operations, driving a robust online presence with minimal effort.

Empire Legal’s success with Birdeye Social AI showcases how automating social media management can significantly boost engagement and streamline content creation. By leveraging AI-driven insights and automation, they saved valuable time while ensuring their brand messaging stayed consistent and impactful. 

Ready to take your social media strategy to the next level? See how Birdeye Social AI can drive real growth for your business. Schedule a demo today, call 1-800-561-3357 ext 1, or send an email to sales@birdeye.com.