These days, even the best-crafted marketing campaign can fall flat on its face. All it takes to kill acquisition and conversion are a few bad reviews and negative social posts. Still, there’s no need to worry — marketing managers across different industries have found a way to play defense. In this Digital Fireside Chat, Birdeye’s VP of Marketing Travis Bickham will break down why every team should invest in Experience Marketing and share a few tips and strategies from businesses like David’s Bridal.
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