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BMW

4.6

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Location details

7070 Cherryvale North Blvd, Rockford, IL, 61112, United States

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WeekdayScheduleStatus
Mon9:00 a.m. to 8:00 p.m.
Tue9:00 a.m. to 6:00 p.m.
Wed9:00 a.m. to 8:00 p.m.
Thu9:00 a.m. to 6:00 p.m.
Fri9:00 a.m. to 6:00 p.m.
Sat9:00 a.m. to 6:00 p.m.
SunClosed
4.64,581 reviews
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jzimmy's profile image
jzimmy 
10 years ago

I'm a very picky and difficult customer when it comes to what I want. I worked with Lothan Henry and told him exactly what I wanted and that I didn't want anything else. He was very understanding and patient to my demands. He tried his hardest to get me in the Jeep that I wanted, and did just that even though mine and my husband's credit wasn't the best. He was very easy to work with and I will definitely come back the next time I want a vehicle! 

Business response:

Thank you for taking the time to write such a great review! Lothan is an asset to our team and he strives to create a positive buying experience for every customer. He will be thrilled to hear your kind words and know that his great customer service was recognized by you. Congrats on your new Jeep! It's fantastic that we have earned your repeat business, and we look forward to seeing you again in the future! In the meantime, be sure to stay connected with us on Facebook and Twitter. Best regards, George Schaffner | General M... read more

marksx4's profile image
marksx4 
10 years ago

Well I stopped by a few weeks earlier looking for a used vehicle for my mother-in-law. At the time they did not have anything in her price range on the lot. However a little over a week Dale called with what he thought was a great vehicle and within her price range. When I brought her back out, the 2002 Ford Explorer was more than we both expected. This vehicle was in close to showroom condition with very low miles. They did run the vin# through the internet and found no major service problems or accidents, she purchased the... read more

Business response:

Thank you for writing this review! Dale is a great people person, and he strives to create a positive buying experience for every customer. He will be very happy to hear that he was successful in that endeavor. We appreciate your business and we look forward to seeing you again! Best regards, George Schaffner | General Manager | george@bachrodt.com 

sarahsweetie87's profile image
sarahsweetie87 
10 years ago

Received service right away. Helped me to find the perfect car within my budget. All of my questions and concerns were addressed. Would definitely recommend. 

Business response:

Congratulations on your new car, Sarah! Our entire team is focused on providing top-notch customer service, and I'm very pleased that your visit with us mirrored our efforts. We appreciate your business and look forward to working with you again in the future. In the meantime, be sure to stay connected with us on Facebook and Twitter for dealer news and specials. Best regards, George Schaffner | General Manager | george@bachrodt.com 

terynany's profile image
terynany 
10 years ago

We have bought several new/used cars from Lou Bachrodt and we always get great service and good deals. The sales people and service people are all very helpful, friendly and accommodating. Our salesman, Kevin Lee is a great guy. BTW, we love our new Traverse and I love my 2014 Eqinox LTZ. 

Business response:

I would like to express our sincere gratitude both for your loyal business and for taking the time to write this marvelous review. I am very pleased to hear that our consistent professionalism and great customer service has earned your repeat business. I hope you are continuing to enjoy your purchase with us! If you need anything else, please don't hesitate to let us know! Best regards, George Schaffner | General Manager | george@bachrodt.com 

kricket's profile image
kricket 
10 years ago

Jim did an excellent job of making us feel comfortable. He was very knowledgeable and asked the right questions to put us in the car we wanted. He also was capable of answering all the questions we had. 

Business response:

I sincerely thank you for going out of your way to write this review about our dealership. We understand that one thing people desire most about their car buying experience is that it is comfortable and not pushy. We try to create that environment for each and every customer. Jim will be glad to hear your compliments as well. Congrats on your new car! If you have any further needs, please come back to see us. Also like/follow us on Facebook and Twitter to stay connected with special events and deals. Best regards, George Sch... read more

greg55's profile image
greg55 
10 years ago

The salesman was very up front, didn't try to hide hidden costs from us. He did everything within his power to get my wife and myself the best deal possible. My hat is off to Fil Sotomayor, our salesman. He was with us at every step, kept us up on what was taking place. He was there until the end, explaining the working of the vehicle a 2nd time. just before leaving, he stated any problems, give him a call and he would do what he could to fix the problem. Thanks. 

Business response:

Greg, thanks for dropping by to leave this great review! I'm so happy to hear that you and your wife received top-notch service from Fil. I hope that you are enjoying your new car fully and if you have any questions down the road, be sure to give us a call. We appreciate your business and we look forward to working with you again! Best regards, George Schaffner | General Manager | george@bachrodt.com 

Greatservice's profile image
Greatservice 
10 years ago

Brent Woodward is an excellent salesman @ Lou Bachrodt !!! He is very knowledgeable about the vehicles on the lot, & patient (even when it took me till the next day to decide what I wanted). He answered all my questions, very motivated, & truly made me feel like I was a friend/family member, & not just another sale. I'll definitely recommend Brent to anyone looking to purchase a new vehicle. Thank you Brent for your excellence service & for the purchase of my vehicle. YOU'RE AWESOME !!! 

Business response:

Thanks so much for the nice review! Brent is a key component of our team, and it is great to hear that he provided you with excellent service. I'll be sure to pass along your compliments to him. I hope that you are enjoying your new car! We appreciate your business and don't hesitate to contact us if there's anything else we can do for you! Best regards, George Schaffner | General Manager | george@bachrodt.com 

Rmedood's profile image
Rmedood 
10 years ago

Kevin Lee helped me build a Colorado for my needs, leveraging my bottom line cost as a preferred buyer with USAA Buying Services. He quickly got me a truck to test drive, briefing me on a route to take with varying terrain. I "rebuilt" the truck based on my experiences and shared this information with Kevin the next day. He revised the MSRP for these requirements so that I could share the cost with my bank for potential financing options. Armed with this information, I returned on Day 3 and placed the order. Kevin allowed me... read more

Business response:

Thank you for writing this review! Kevin is a great people person, and he strives to create a positive buying experience for every customer. He will be very happy to hear that he was successful in that endeavor. Congrats on your new truck! We appreciate your business and we look forward to seeing you again! Best regards, George Schaffner | General Manager | george@bachrodt.com 

ltmessmann's profile image
ltmessmann 
10 years ago

Mike fisher was awesome at helping my fiance and I pick out a car with in our price range. He even stayed later when our first trip took longer than expected. I will be recommending to friends. 

Business response:

Thanks for dropping by to leave this great review! I'm so happy to hear that you and your fiance received top-notch service from Mike. I hope that you are enjoying your new car fully and if you have any questions down the road, be sure to give us a call. We look forward to working with you again and wish you both all the best! Best regards, George Schaffner | General Manager | george@bachrodt.com 

Frequently asked questions about BMW

How is BMW rated?

BMW has a 4.6 star rating with 4,581 reviews. 

When is BMW open?

BMW is open now. It will close at 8:00 p.m.