homeresourcescase studiesMoving the Needle with Birdeye’s Reviews and Listings

Moving the Needle with Birdeye’s Reviews and Listings

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Two Men And A Truck 1718380845429
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Company Snapshot

Two Men and a Truck is the nation's largest franchise moving company both in the United States and internationally. This franchise, in particular, has extensive operations across North Texas, including major locations in Plano, Denton, Carrollton, Garland, and McKinney. The company prides themselves on delivering top-notch moving services and exceptional customer experiences, resulting in an impressive 96% customer referral rate.

  • 5
  • December 2022
"Investing in Birdeye was a significant step for us. We had to take a leap of faith because our previous methods weren't working. Fortunately, the decision paid off, giving us the help we desperately needed."
Amanda Del Castillo
Amanda Del CastilloDirector of Marketing

Background

Prior to partnering with Birdeye, Two Men and a Truck faced significant challenges in managing their online presence. Inadequate listing management and ineffective handling of customer feedback prevented them from establishing a robust online reputation — an essential asset in the highly competitive moving industry.

Online Listings Management

In today's digital-first world, accurate and consistent online listings are essential for a business's visibility and building customer trust. Recognizing the need for a streamlined online presence, Two Men and a Truck turned to Birdeye to centralize their listing management. This change simplified updating and maintaining business information across all digital platforms, ensuring that customers always receive accurate and up-to-date information, regardless of where they search. 


Google, accounting for over 40% of Two Men and a Truck’s website traffic, became a focal point. With Birdeye Listings, Two Men and a Truck maintains consistency across their online data, enhancing operational capabilities and strengthening their credibility. This has been crucial in attracting new customers and solidifying their position as industry leaders.

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"Birdeye has been instrumental in refining our listing processes, allowing us to update our business information quickly and consistently across all platforms. This has had a profound impact on our operational efficiency."
Amanda Del Castillo
Amanda Del CastilloDirector of Marketing

Enhanced Search Visibility

Two Men and a Truck harnesses Birdeye to enhance their visibility in search engines, specifically searches related to moving services in their geographic markets.  This targeted approach ensures that they appear prominently where it matters most, attracting traffic from potential customers who are actively seeking moving solutions.


The increased visibility not only boosts immediate web traffic but also strengthens Two Men and a Truck’s market presence. By consistently appearing in relevant searches, they establish a robust digital footprint that instills confidence and trust among prospective clients, which is crucial for long-term growth and maintaining a competitive edge. 

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Customer Feedback Enhancement

Two Men and a Truck values open communication with their customers, understanding that active engagement and responsiveness to reviews are key to improving service and enhancing customer satisfaction. Utilizing Birdeye Reviews, Two Men and a Truck has generated 1.2K new Google reviews optimizing their process for encouraging and managing feedback. This tool allows them to respond promptly to each review, addressing customer concerns and acknowledging positive feedback.


This commitment to timely and thoughtful responses has fostered an environment where customers feel valued and heard.  This approach has directly contributed to increased customer retention and referrals, reinforcing their customer-centric business model. 

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"Birdeye has been a game changer for us. In just one year, we nearly reached a thousand new reviews, a milestone we hadn't come close to in over a decade. This achievement has been instrumental in enhancing our franchise's reputation and visibility."
Amanda Del Castillo
Amanda Del CastilloDirector of Marketing

Reporting and Analytics

Two Men and a Truck utilizes Birdeye’s advanced reporting and analytics tools to systematically gather and analyze customer feedback. This data-driven approach helps them understand customer needs and preferences more deeply, enabling targeted service improvements. 

By focusing on actionable data, Two Men and a Truck have been able to make informed decisions that directly impact customer satisfaction and operational efficiencies, key components in their strategy for continuous improvements.

"Since implementing Birdeye, our customer satisfaction scores have improved dramatically."
Amanda Del Castillo
Amanda Del CastilloDirector of Marketing

Moving Forward with Birdeye

The partnership between Two Men and a Truck and Birdeye has proven to be a remarkable success. By effectively managing online listings, harnessing customer feedback, and utilizing advanced analytics, Two Men and a Truck has not only improved their online reputation but has also set a new standard for customer service within the moving industry.


Schedule a demo today, call 1-800-561-3357 ext 1, or send an email to sales@birdeye.com.

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