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Lessons for the Data-Driven Experience Marketer

An insightful Q&A with Matt Murphy, CEO of marketing innovation company Fusion92. Learn about the eclipse of advertising, the power of data and the triumph of experience.

This episode we talk with Matt Murphy, the Founder and the CEO of Fusion92, a marketing innovation company that he’s been leading for over 20 years. We're able to go into depth on the breadth of changes in the modern experience marketer’s world over those 20 years - and how it continues to evolve. Matt provides his informed perspective on everything from the eclipse of advertising to the power of data to the prominence of customer experience in the modern marketer’s day-to-day work life.

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