67% of the world’s population owns a mobile device, and text messaging comes readily available on every mobile phone – no additional app downloads are necessary. Tack on the fact that SMS messages have a 98 percent open rate, and it’s clear why 53% of businesses generate leads with SMS marketing to help accelerate growth.
With such impressive engagement, It doesn’t take rocket science to realize how text messaging can help to generate more leads. But what matters is the quality of experience you deliver in your messages. The fact is not all SMS marketing messages provide the same results.
When used successfully, it creates an effective channel for communicating with mobile customers. However, It’s important to remember that you are connecting with the customer on their personal device. This isn’t a broad display ad or mass email. It’s important to deliver personalized, relevant messages that speak directly to the recipient. Delivering that type of quality customer experience requires a few basic best practices.
The infographic below provides 8 essential tips for generating leads with SMS marketing. Let’s dive in.
How Birdeye can help you generate leads with SMS marketing
If you want to get started with SMS marketing, Birdeye is the platform for you. Birdeye gives businesses the tools they need to get connected with customers through text messaging and webchat. But, that’s not all. Birdeye’s all-in-one platform also allows businesses to collect reviews on 150+ sites and collect in-depth feedback through customer surveys, get new business via referrals and much more.