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BMW

4.6

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Location details

7070 Cherryvale North Blvd, Rockford, IL, 61112, United States

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WeekdayScheduleStatus
Mon9:00 a.m. to 8:00 p.m.
Tue9:00 a.m. to 6:00 p.m.
Wed9:00 a.m. to 8:00 p.m.
Thu9:00 a.m. to 6:00 p.m.
Fri9:00 a.m. to 6:00 p.m.
Sat9:00 a.m. to 6:00 p.m.
SunClosed
4.64,581 reviews
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natasha.m.long's profile image
natasha.m.long 
11 years ago

Casey Welter was extremely friendly and full of information. She made my experience relaxed and positive. I will most definitely be recommending her and Lou Bachrodt! 

Business response:

Natasha, thank you for your kind words and for taking the time to inform us of your positive experience. It’s delightful to read that Casey provided you with a friendly and informative service and made your experience relaxed and positive. We appreciate your recommendations. We look forward to serving you again in the future! Best, George Schaffner | General Manager | george@bachrodt.com 

Kid_at_hrt's profile image
Kid_at_hrt 
11 years ago

We can in wanting a new Equinox and got to meet Brandon a very knowledgable and kind sales person. He got all of our needs and made it a very relaxing process thanks Brandon 

Business response:

Thank you for sharing your experience with us! It’s delightful to hear that Brandon accommodated your needs, provided you with a knowledgeable service and made the whole process a relaxing one. One of our top priorities is exceptional customer care and we are proud that this was offered to you during your recent visit. Please let us know if there's anything else we can do for you. Best, George Schaffner | General Manager | george@bachrodt.com 

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carconnie 
11 years ago

brandon was an awesome sales person! he made the process so easy for me and i have so much trouble at other dealerships thanks to brandon i got the car i wanted and an amazing deal! 

Business response:

We appreciate the time it took for you to leave us this terrific feedback! We are pleased to read that Brandon got the car that you wanted and made your visit easy, and we believe that's how every car buying experience should be. We hope to work with you again in the future for any of your automotive needs! Best, George Schaffner | General Manager | george@bachrodt.com 

jerry9572's profile image
jerry9572 
11 years ago

Great service and would come back. Everyone was very nice and sure we were ok during the approval process. Dale is wonderful! Loved that they took a pic of us too. 

Business response:

Thank you for taking the time to share with us! We’re thrilled to hear that Dale and the rest of our team accommodated your needs and provided you with a great service experience during your visit. If there is anything more that we can do please come back and see us again. Take care! Best, George Schaffner | General Manager | george@bachrodt.com 

Bevan.alex's profile image
Bevan.alex 
11 years ago

I went to lou bachrodt not thinking I would could buy a car. When I met Brian I felt differently. He made me feel very comfortable. I've been to some other places and felt pressured. Brian listened to what I needed and found me the Jetta I've wanted. After the test drive I knew that I wanted the car. I Didn't think I could afford it. Financing went great and surprisingly enough, I could afford it. Thank you so much Brian and the finance department at lou bachrodt. I am very happy and would recommend lou bachrodt to anyone I ... read more

Business response:

Congratulations on your brand new Jetta! Brian is a great asset to our team, so it does not surprise me that he was able to help you find the right vehicle. I will be sure to pass along your praises to him and all of us hope to see you again when the time comes to service your new car. Best, George Schaffner | General Manager | george@bachrodt.com 

nee neee's profile image
nee neee 
11 years ago

Great customer service. Got what I really wanted. Didn't have to settle. Price was fair. I left feeling satisfied and not like I just got robbed. 

Business response:

Thank you for taking the time to write this fantastic review! We work very hard to ensure that each of our customers is 100% satisfied with the sales experience. We look forward to working with you again; be sure to take advantage of our exclusive specials by visiting us on Twitter and Facebook. Best, George Schaffner | General Manager | george@bachrodt.com 

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danmorgan 
11 years ago

About a year ago my family and I decided to take European Delivery on a German car. After a lot of research it looked like BMW had the best program. We started to visit dealers to see what we could find out. We went to a large dealership in Schaumberg figuring they would be better equipped to deal with the complications of such a program than our small dealership in Rockford. We drove a 4 Series and decided that was the car we were going to order. Once I told the salesperson that we were going to do a European Delivery he lo... read more

Business response:

We are pleased to hear that you had an excellent experience with Richard. We would like to sincerely thank you for your business and encourage you to stop by or give us a call with any questions that may arise. Also, take advantage of our most recent online specials available through our Facebook and Twitter pages. Best, George Schaffner | General Manager | george@bachrodt.com 

1211UnionDrive's profile image
1211UnionDrive 
11 years ago

My husband and I came into your dealership today to check out the BMW's. We were greeted by Josh Schneider. Very professional and personable! We are not ready to purchase a car yet. As we told Josh we will be seriously looking in 2016 to lease or purchase a new car. We narrowed it down to two vehicles. We still have to test drive and see all the options that BMW has to offer. We will be in touch from time to time. As my husband will be retired, I will still be maintaining my home based business. We will be making some financ... read more

Business response:

Hi Karen and thank you for your kind words. We are very happy to hear that Josh was there to assist you during your visit to our dealership! We look forward to working with you in the future! Best, George Schaffner | General Manager | george@bachrodt.com 

Hellers4's profile image
Hellers4 
11 years ago

We had the pleasure of working with Josh as our salesman. He was very patient with us considering we visited several times before deciding on the Passat. Which we love! We wanted a very specific car/color and Josh & Chris went way beyond what they had to in order to locate this car. We are very appreciate of their efforts. We have purchased a vehicle here before and would recommend it to our friends and family. Stresss free, great experience all the way around. Thank you Josh and everyone at Lou Bachrodt!! Bill & Jannel Hell... read more

Business response:

We really appreciate you taking the time to leave a review about your experience at Lou Bachrodt Auto Mall. We're glad to hear that you felt that Josh and Chris went above and beyond to help out with your purchase. Thank you again for your business and congratulations! Best, George Schaffner | General Manager | george@bachrodt.com 

Frequently asked questions about BMW

How is BMW rated?

BMW has a 4.6 star rating with 4,581 reviews. 

When is BMW open?

BMW is open now. It will close at 8:00 p.m.