BMW's cover image

This profile has been claimed by the business owner or representative.

BMW

4.7

About this business

Location details

4285 Lakeland Park Dr, Lakeland, FL, 33809, United States

Get directions
WeekdayScheduleStatus
Mon9:00 a.m. to 8:00 p.m.
Tue9:00 a.m. to 8:00 p.m.
Wed9:00 a.m. to 8:00 p.m.
Thu9:00 a.m. to 8:00 p.m.
Fri9:00 a.m. to 6:00 p.m.
Sat9:00 a.m. to 5:00 p.m.
SunClosed
4.72,464 reviews
Select a rating
mkarnauchov's profile image
mkarnauchov 
14 years ago

Great experience, no pressure and good information. quickest car buying experience we ever had. We called ahead and Josh had the car ready and waiting for us to test drive.We will be back to buy from them again. Love the car! 

Business response:

Thank you for your review! We're happy to hear that your experience exceeded your expectations and we'll make sure to give your feedback to Josh. By the way, if there is anything else we can do to make your experience even better, please let me know either in person or via email at ggordon@fieldsauto.com. Best Regards, Gary Gordon - General Manager. 

dpmunden's profile image
dpmunden 
14 years ago

The buildings at Fields BMW in Lakeland are modern, functional and kept meticulously clean. Tom Swackhammer searched to find the car I described and our price negotiations were candid and straight forward. The car was at the dealership on the promised date detailed for delivery with a full tank of diesel fuel. I have enjoyed the free car wash service offered to buyers. I requested replacement of air with nitrogen in the tires and the staff reminded me that as I was a member of the BMW Club that I was entitled to discounts. W... read more

Business response:

We're happy you're enjoying the amenities and your experience with us! Please let us know if there is anything else we may do enhance your ownership experience. Sincerely, Gary Gordon at (ggordon@fieldsauto.com). 

ttdunmire's profile image
ttdunmire 
14 years ago

The most friendly, approachable, easy and hassle-free car buying experience ever! This is my second BMW, but first from Fields BMW of Lakeland and based on the service received, I'll be coming back again & again! The entire team makes you feel comfortable and they genuinely want to know you as the customer. The negotiation was simple and paperwork painless. Very accomodating and an incredible car dealership! 

Business response:

We are happy you had such a great experience here! We try to give all our customers in both Service and Sales that type of wow factor. Best Regards, Gary Gordon - Manager (ggordon@fieldsauto.com). 

blkx's profile image
blkx 
14 years ago

This is my third vehicle from Fields BMW in Lakeland. From beginning to end, everything goes well. The service is wonderful and I would recommend this dealership to anyone interested in a BMW as you can not go wrong. I know everyone has different experiences with different merchants but the folks at Fields BMW are outstanding. 

Business response:

That's fantastic! Congrats on your 3rd vehicle from us! That's the kind of experience we strive for every day. Thank you for your pleasant remarks and for your continued business. Warmest Regards, Gary Gordon - Manager (ggordon@fieldsauto.com). 

lmartini's profile image
lmartini 
14 years ago

The team at Fields BMW of Lakeland is great. Helpful, friendly, not pushy. In addition, I am very pleased with how knowledgeable they are on their products. When I had questions, they knew the answer and showed me. They didn't just say what they thought I wanted to hear... they were upfront and honest even it wasn't the answer I may have been hoping for. This is my second experience and second purchase at Fields and it's also nice to see that many of the same folks are still there including my sales executive. Longevity of e... read more

Business response:

Your continued business and loyalty is greatly appreciated. We are happy to have you as a part of the Fields' family. Thank you for taking the time to share your recommendations. Best Regards, Gary Gordon - Manager (ggordon@fieldsauto.com). 

raspinos's profile image
raspinos 
14 years ago

We have recently purchased 2 vehicles from Fields BMW of Lakeland and most highly recommend them! Our sales representative, Phil Deane is absolutely awesome! He listened to our needs, concerns, and questions. He went out of his way and went the extra mile to ensure that each vehicle met our specific needs. The atmosphere and staff are friendly, welcoming, and professional. From the test drive to closing, in what should be a most stressful time was a most enjoyable experience! We knew when we left with our new vehicles, we no... read more

Business response:

Thank you for your excellent remarks! We'll be sure to give Phil and Laynette a pat on the back. We're delighted to have exceeded your expectations! The next time you come in for your car wash, please swing by my office and let me know if there is anything else we can do to elevate your ownership experience. Sincerely, Gary Gordon - Manager (ggordon@fieldsauto.com). 

kmaloy's profile image
kmaloy 
14 years ago

This is my 4th BMW from this dealership, I have had nothing but OUTSTANDING service from the dealership. I would like to specifically mention David Jackson. David has on numerous occasions, gone above and beyond what is expected to ensure my complete satisfaction. I recently purchased a 2011 Alpina B7 and a 2007 328i. No matter which vehicle is in for service it is always complete on time and fixed right the first time. It is a pleasure working with David and the entire Fields BMW staff. 

Business response:

Amazing! Congratulations on your 4th BMW! We are proud to have you as a member of the Fields family of dealerships. If there is anything else we may do to heighten your ownership experience, please give me a call at 863-816-1234 or drop by my office the next time you stop in. Sincerely, Gary Gordon - Manager (ggordon@fieldsauto.com). 

ronpecz's profile image
ronpecz 
15 years ago

Had a great sales experience with Lakeland BMW in buying my wife a new car. I got a fair trade in price for her car, higher than any other dealer too. "Magic" or Majed was our salesman. He was helpful,polite and very friendly. He took the time to discuss options and actually showed the car features to my wife and 'took the time' to explain them even though it was a late night pickup. We also met Gary Gordon the GM who was very helpful in resolving the problem with getting a car from the OBT dealership. Gary was friendly and ... read more

Business response:

Thank you! We're pleased and grateful that we were able to exceed both you and your wife's expectations. Magic has been with us for quite some time and is very passionate about cars, but most importantly customers. If there is anything else that we may do to improve your ownership experience, please let me know. Warmest Regards, Gary Gordon, Manager (ggordon@fieldsauto.com). 

action1124's profile image
action1124 
15 years ago

Great service department! They have always been honest and very professional. From the time I arrvive to drop off my car to the moment I pick the car up, the level of courtesy and communication regarding my car is unmatched. The service experience and advisor I work with is what keeps me driving BMWs. 

Business response:

Thank you for your kind words! We are delighted to hear you are enjoying your ownership experience with us. If there is anything else we might be able to do to heighten your ownership further, please let us know. You may reach me - Gary Gordon, Manager at (ggordon@fieldsauto.com) or when you stop by, just ask for me at the door. You can also reach me by phone at (863) 816-1234. 

Frequently asked questions about BMW

How is BMW rated?

BMW has a 4.7 star rating with 2,464 reviews. 

When is BMW open?

BMW is open now. It will close at 5:00 p.m.