Competitor analysis

Know where you stand

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A touch of genius

To become an industry leader, you need to know your competition inside and out. BirdEye is the only feedback platform that equips you with access to your competitors’ customer insights so you don’t just know your competition, you stay ten steps ahead of them.

Use feedback from your competitor’s customers to turn customer experience into your competitive advantage.

Blaze Pizza leverages feedback insights to dominate competition

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Evaluate your industry ranking

BirdEye lets you add your primary competitors to your dashboard. Your competitors’ reviews from hundreds of review sites and social platforms are run through our proprietary Natural Language Processing (NLP) algorithm. This lets you glean competitive insights and illuminate opportunities to capture market share.

Understand sentiment themes

Compare sentiment for products and services against industry leaders at a national, regional, or local level.

Analyze relative performance against your competitors based on your defined success metrics. Identify overall business themes, then drill into sentiment drivers and customer verbatim surrounding each theme, then continue to track these trends over time.

Where are you winning?

Your competitors’ customers are your most likely prospects. See which categories your competition scores highest and lowest in, and zoom in on customer verbatim surrounding these scores. Compare against your own performance and learn where you can gain a competitive advantage.

Learn. Improve. Repeat.

Understand your competitors’ strengths and weaknesses to help drive marketing messages, sales efforts, and strategic planning. Develop company-wide best practices and stay ahead of the game in every aspect to turn your competitors’ customers into yours.

PLUG YOUR BUSINESS INTO CONNECTED CUSTOMERS

Move beyond hypotheses and last quarter’s figures— outperform the competition using their own customer insights. In real-time.

Competitor analysis resources

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