The Gutter Guys of New Castle Country noticed that in the last couple of years, customers weren’t answering their phones and weren’t receiving their voicemail messages either. They found their customers are much more likely to respond to a text message than to a phone call.
The Gutter Guys of New Castle County were met with another unique problem when their Operations Manager, Anntrese Huss, realized that texts from her personal cell to customers were getting flagged as spam. She made a quick trip to the Apple store and found out that if it happened again her cellphone might get deactivated for good. This was bad news.
Though they first approached Birdeye to figure out how to get more reviews, the fact that the business could send bulk text messages and integrate with QuickBooks, the accounting software they were already using, had them sold.
“I think communication is the number one thing that can either make or break a company. If a customer can feel like they can easily talk to you and you are responsive, that is a win-win for everybody.”
“Today, we use text messaging a lot to run our business. 35% of all our business comes through texting.”
In addition to the increased business, there were other benefits too:
“Birdeye is a platform that allows easy access between us and the customers. I don’t have to individually text someone on a cell phone. I have a platform where I can copy and paste the same message and send it in bulk. I can also easily create and manage contacts on the platform. This saves me so much time.”
This way the business was able to easily communicate via text with their current and prospective customers, as often as needed. Their messages were successfully reaching customers and they had more business than ever before.
Additional Birdeye features like easy contact creation and management and the platform’s ability to distinguish between landline and cell phone also helped The Gutter Guys of New Castle County tailor their communication strategies for maximum revenue generation.