16 Feb
Why your customer surveys aren’t working

Traditional customer surveys vs. modern customer satisfaction Scientific market research really made a name for itself in the mid- 20th century, establishing many practices...

10 Feb
Tips for social listening success

Whether you’re just getting started with social listening or you’ve had a strategy in place for a while, it’s never too late for...

09 Feb
Getting started with social media listening

What is Social Media Listening? Also known as social media monitoring, this is the process of identifying and tracking conversations happening on social media...

20 Dec
How UGC impacts your business

How cool would it be if your customers sold your products for you? With User-Generated Content (UGC), it’s possible.   Companies have always had to...

01 Dec
Customer experience DOES drive revenue

Can customer experience actually turn into dollars, or is it just a passing hype?   Let’s say a customer buys a smoothie, loves it, and...