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BMW

4.6

About this business

Location details

8710 W Broad St, Richmond, VA, 23294, United States

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WeekdayScheduleStatus
Mon8:00 a.m. to 8:00 p.m.
Tue8:00 a.m. to 8:00 p.m.
Wed8:00 a.m. to 8:00 p.m.
Thu8:00 a.m. to 8:00 p.m.
Fri8:00 a.m. to 8:00 p.m.
Sat8:00 a.m. to 7:00 p.m.
SunClosed
4.63,536 reviews
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jwlong's profile image
jwlong 
13 years ago

From the time i walked into the BMW dealership until the time i left, i was respected and unpressured. Sales Rep Steve Lerner was quick and precise with honesty on everything. What i was most impressed with was the fact that they didnt care that i wasn’t buying one of their 80 thousand dollar cars, but a 4 thousand car and treated me like i was a top client. Another aspect of the dealership was they allowed trade-ins for cars almost 20 years old. Not just for new cars, but for used as well. This was impressive because most d... read more

jonathan.k.garman's profile image
jonathan.k.garman 
13 years ago

I am in the military and purchased a 2012 BMW 3 series while I was in Germany and had it delivered to Richmond. Steve Lerner was the associate that helped me with the process, and he did a fantastic job. Not only did Steve go through all the functions and gadgets in the new car with me and my wife, he also helped me get my other vehicle serviced (which is not a BMW) while we were looking over the new car. He spent well over an hour with us and made sure that we understood everything and answered all our questions and concern... read more

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Fritzmiss 
13 years ago

The level of customer service at this dealership and with Anja was second to none. Friendly, fun, informed and responsive. I would highly recommend purchasing a MINI from this dealership. 

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bigbuck01 
13 years ago

It isn't very often whwn I take the time to write a review on an associate, but my positive experience I had with Steven Lerner warrented me to do so. Steven is the most knowledgeable, helpful, friendly, and personable sales associate I've ever dealt with. I have a BMW 330 xi and had trouble with the navigation system, but Steven not only helped me with that, but took a lot of his valuable time to show me all the features of my car I never knew existed! His knowledge, skill, and patience with someone not tech savy like mysel... read more

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JGoalder 
13 years ago

Steve Learner was terrific to work with, very knowledgable about the Mini Cooper he sold me, clearly knows his product inside and out. He was very friendly and accommodating, as was the rest of the staff. My ONLY complaint was that the entire process took longer than it should have. The staff was very apologetic however, and offered coffee, snacks, etc during the delays. Aside from that, it was an excellent experience, and I would not hesitate at all to recommend the dealership to friends or family. 

treack's profile image
treack 
13 years ago

Steve Lerner was without a doubt the most professional and respectful car salesman I have ever met - if you are looking for a vehicle be sure to call him. He goes above and beyond what the average salesman does and will work very hard to get you the vehicle you want. No pressure, no upselling, he is dedicated to getting you the right car. What I appreciated most was his first priorities were in educating me about the cars and various features, not in getting my money. Without a doubt, he gave me the best customer service I'v... read more

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KinaDina 
13 years ago

We went into Richmond BMW knowing exactly what we wanted and a price range we were looking to stay in. Steve helped us find exactly what we were looking for and was incredibly helpful the whole time we were there. We ended up having to leave and come back with some information and Steve kept us informed the whole time as to what was going on with the car. Steve made us feel like family and was very hospitable and made us very comfortable (which was great for me since this was my first car purchase ever and my boyfriends seco... read more

lesjackson2's profile image
lesjackson2 
13 years ago

While window shopping, I met Steven Lerner who explained how Richmond BMW operates. It was a welcome change from the haggling I'd anticipated. He cheerfully answered my questions and offered to keep in touch until I was prepared to make a decision. Upon a return visit, he arranged a test drive and also showed me the inventory of sister dealerships. After making my decision, he quickly submitted my paperwork for signature. He stayed past closing time to methodically review the car's operation and iDrive features. Before long ... read more

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shollan 
13 years ago

Steve was friendly, knowledgeable about the product and made car buying an enjoyable experience. I arrived at the dealer interested in a 2008 certified preowned BMW. Steve showed me the benefits of new car ownership, especially for a high mileage (25,000 yearly) driver like me. I never felt pressured into buying anything but left with a new 2011 328xi. To top of the great experience, Steve even gave me a personal gift of a Frank Sinatra CD since i mentioned my music tastes are 'stuck in the 50's'. Regards, Sam Holland 

Frequently asked questions about BMW

How is BMW rated?

BMW has a 4.6 star rating with 3,536 reviews. 

When is BMW open?

BMW is closed now. It will open tomorrow at 8:00 a.m.