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BMW

4.5

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Location details

21710 Auto World Circle, Sterling, VA, 20166, United States

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WeekdayScheduleStatus
Mon9:00 a.m. to 8:00 p.m.
Tue9:00 a.m. to 8:00 p.m.
Wed9:00 a.m. to 8:00 p.m.
Thu9:00 a.m. to 8:00 p.m.
Fri9:00 a.m. to 8:00 p.m.
Sat9:00 a.m. to 8:00 p.m.
Sun9:00 a.m. to 6:00 p.m.
4.54,361 reviews
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mascottinva's profile image
mascottinva 
11 years ago

Poor service and workmanship; and most expensive of all BMW dealers in northern Virginia. For quality service and workmanship, use BMW of Fairfax or Alexandria. 

sumanth's profile image
sumanth 
11 years ago

Our experience was very poor, the sales consultant was very ill equipped in terms of using a computer to search a vehicle, answering questions on the vehicle features as well as managing time. We identified a vehicle and wanted to test drive it. The Client Advisor took us out for a good 10 min walk in the cold to the new vehicle parking lot behind where he couldn't find the vehicle and then realizes that the vehicle could be at a separate lot away from the dealership. We have small kids with us and I had no idea it was going... read more

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shivpras 
11 years ago

This is a worst dealership I have ever seen in the last 15 years. They attract customers with low ePrice on their dealership website. When we make appointment for test drive, they start negotiating with MSRP sticker on car (even higher than build price on BMW Website). When asked about posted price on the website, they say it is not managed by them and do not honor the price on their website. The sales manager went inside saying he will work on the numbers honoring the price and came back after 30 mins saying we informed web... read more

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Tuce 
11 years ago

I had several problems with this dealership. I would recommend you go somewhere else. - I bought a new car in January 2014, but it had 250 miles on the odometer. They did not disclose this during negotiation. - It took them over two months to get me my plates and registration. - They charged $500 for registration up front and said they would send me a check for the difference. They never sent me a check for the difference. - I initially purchased the ding & dent repair policy but cancelled it during the cancellation period. ... read more

baker17's profile image
baker17 
11 years ago

This dealership is a huge disappointment The sales consultant I dealt with was rude a liar and couldn't sell water to a whale! This is the only dealership when you call you can never get management on the phone. I expected more coming from a high end store. The only thing good about this place is the coffee machine. What looks good on the outside isnt always good in the inside. I actually thought STERLING BMW would be different from other sleazy dealerships. You can put lipstick on a pig,but its still a pig! I RECENTLY GOT P... read more

Anky009's profile image
Anky009 
11 years ago

Review is on Sales/Buying Experience on BMW of Sterling AKA BMW of Junk Sales One can expect a much higher level of service on a used car lot in some downtown shack. These idiots in suits are not qualified to sell a bicycle let alone high end luxury cars. On Top of it their business ethics are non existent and they are shameless about it. This is my 6th BMW and i have dealt with 4 BMW dealers before. This is what happened: I finalized a 2014 550xi , agreed on a lease price, gave a $1000 deposit and waited a week as the car w... read more

AliInam's profile image
AliInam 
12 years ago

This dealership is total rip off. I visited this dealer a couple of months back while my car was still under manufacture warranty. There was a problem/tension with the pax seat belt and “restrain system malfunction” was kept on coming up on the iDrive screen. Service advisor Matt J helped me out and get the sensor fixed. Right after 15 days that sign came back however due to my workload constrains I could not visit the dealership for a month or more. Then, a couple off weeks back I received a letter from BMW N.A asking for a... read more

karenfabris's profile image
karenfabris 
12 years ago

The service advisor was very thorough and helpful. Jeff indicated that the steering fluid and coolant fluid needed flushing, which I authorized to be done. Jeff also mentioned that one of these services is recommended every 4 years (I have had car under extended maintenance for 5 years) and that it has not ever been done. Later I got to thinking, why was this not recommended when I had the car for 4 years, while still under maintenance? Would this have been covered under my extended maintenance at that time? Overall service ... read more

choicm's profile image
choicm 
12 years ago

I waited over an hour before receiving any help. The workers seemed to avoid me. They did not even service my car. At least the service advisor was courteous. Overall BAD service. 

Frequently asked questions about BMW

How is BMW rated?

BMW has a 4.5 star rating with 4,361 reviews. 

When is BMW open?

BMW is closed now. It will open at 9:00 a.m.