20 Jun
Are your ads hurting your brand? 4 things you need to know

The numbers are in, and turns out traditional advertisements aren’t the best way to get new customers. Recent research from the CMO Council and Dow Jones revealed what annoys customers most about brand marketing. Topping the list is false or misleading advertising, but numerous other factors...

02 May
BirdEye wins Stevie Award for Business Intelligence

We’re proud to announce our Natural Language Processing engine, Athena, just won a silver Stevie Award for Best New Product. Okay, what’s Natural Language Processing (NLP)? Natural language processing is a computer program’s ability to understand human speech as it is spoken or written. NLP is a...

08 Apr
Brands must own this moment

Stroll over to internetlivestats.com and take a peek at how many people are active on Facebook, uploading to Instagram, tweeting, and watching videos on YouTube. At the moment I checked, there were 1.4 billion active users on Facebook alone - that's a hell of a...

10 Feb
Tips for social listening success

Whether you’re just getting started with social listening or you’ve had a strategy in place for a while, it’s never too late for tips on how to get more value from regular social listening practices. Here are some social listening tactics that can help you build...

14 Dec
Consistent brand identity is the new black

How to look hot and steal the show in online search The universal availability of mobile devices has made communication way easier--and as a result, way more complex. The customer journey is no longer a smooth, predictable path. It’s a turbulent series of countless decisions, lofty...

01 Dec
Customer experience DOES drive revenue

Can customer experience actually turn into dollars, or is it just a passing hype? Let’s say a customer buys a smoothie, loves it, and skips out the door smiling. Is that customer only worth the $4.50 that her smoothie cost? Or how about this: another customer...

14 Nov
Use customer feedback to dominate Black Friday

The infamous kick-off of holiday shopping season lurks just around the corner. This year, approach Black Friday through the eyes of your customers to boost sales not only that day, but the whole year to follow. Look beyond the holiday season While many customers will be...

13 Oct
5 Juicy Customer Experience Secrets You Need to Know

Want to make your customer relationships last forever? Learn these shocking truths from real customers. We don’t normally like to gossip, but this is for your own good. 1. They want you to treat them like an equal. You’re a business, but that doesn’t mean you have...

22 Sep
SMB Solutions: Marketing Your Online Reputation

Online reputation management is crucial to conversion. Even if your current brand marketing strategies are helping your search engine ranking, you're unlikely to get any new customers if your business shows up on Google with a poor online reputation. Your own advertisements and SEO efforts can...

10 Aug
Customer Experience Killed the Taxi Cab

Fast. Friendly. Frictionless. Today’s customers accept nothing less. That is why this year, 89% of companies expect to compete primarily on the basis of customer experience. This January, Yellow Cab Co Op, the largest traditional taxi cab company, filed for bankruptcy. Meanwhile, ridesharing apps like Uber and...

19 May
BirdEye’s mobile app enables on-the-go reputation management

Businesses can now take control of customer experience and reputation on-the-go We're thrilled to announce the debut of BirdEye's mobile app, which fits all the platform's sophisticated features in your pocket. Now, business owners can stay connected to real-time customer conversations anytime, anywhere, from any mobile device. [blockquote...

13 Apr
BirdEye uses NLP and machine learning for customer insights

  Businesses get a leg up by running natural language processing (NLP) not only on their own customers’ feedback, but on their competitors’ public data (100s of review sites and social media sites) The BirdEye platform has expanded its Natural Language Processing (NLP) and machine learning algorithms for...

10 Feb
Customer Experience: The Secret Ingredient

Pizza Hut and Domino's aren't the heroes America kneads   There are two types of people in this country: those who love pizza, and liars. For decades this movie night, birthday party, game day staple has conditioned us to perk up at the sound of a doorbell....

01 Feb
What do customers want from Chipotle in 2016?

E. coli with a side of guacamole?   It’s never comforting to hear your tacos may be seasoned with disease. Chipotle, the burrito chain built on serving “food with integrity”, has severely contaminated its reputation with 55 virus outbreaks in 11 states across the US in 2015....