Birdeye vs. ReviewTrackers: Comprehensive feature comparison

Managing your online reputation is a delicate balancing act. You need to stay on top of customer reviews, respond to feedback, and maintain a positive image across multiple platforms. While one glowing review can bring in new customers, a single negative comment can drive them away.

But with so many online reputation management (ORM) tools out there, how do you choose the right one? In this article, we’ll put two leading players, Birdeye and ReviewTrackers, head-to-head in a detailed comparison and explore why Birdeye stands out as the superior choice for businesses that want to shine online.

Let’s take a deeper look at the Birdeye vs. ReviewTrackers comparison.

Birdeye: Your all-in-one reputation management platform

Birdeye is an all-in-one platform that helps businesses of any size take control of their online reputation. With a suite of powerful tools, you can generate reviews, message customers, manage social media, and boost your local search rankings.

But that’s not all – Birdeye also helps you listen to what customers are saying about you online, engage with them in meaningful ways, and turn their feedback into insights that drive real growth. By focusing on exceptional customer experiences, Birdeye gives you the power to build a strong online presence and reputation that attracts new customers and keeps them coming back.

What sets Birdeye apart from competitors

Birdeye, the #1 ORM software on G2, stands out from competitors like ReviewTrackers with its unique benefits. At the heart of Birdeye’s success is BirdAI, an innovative AI platform that transforms customer interactions. With advanced Natural Language Processing (NLP) technology, BirdAI provides personalized strategies, actionable insights, and automates routine tasks to enhance customer experiences and drive business success.

Birdeye dominates G2 Crowd Summer 2024 Reports with 97 top rankings and 219 badges in several categories.

But that’s not all. Birdeye’s partnerships with Google and Apple Business Connect take its offerings to the next level. With Google, Birdeye optimizes your presence and boosts ad performance while connecting you with key services like Seller Ratings. Meanwhile, the Apple Business Connect integration makes it easy to manage your business’s presence across Apple’s ecosystem, ensuring accuracy and appeal. Plus, with integrations with over 3,000 apps, Birdeye streamlines tasks and reduces hassle, making it an indispensable tool for businesses.

ReviewTrackers: Key features and benefits

ReviewTrackers is a reputation management platform that helps small and medium-sized businesses keep tabs on their online reviews. It provides features like review tracking from multiple platforms, response management, and sentiment analysis, making it easy to monitor and manage customer feedback.

While ReviewTrackers offers essential tools for businesses looking to boost their online presence, its feature set is more limited compared to Birdeye. It’s great for businesses that want to focus on the basics of review management but may not be the best fit for those looking for a more comprehensive platform.

The key product features that ReviewTrackers offers include:

• Reputation management by helping businesses monitor and analyze customer reviews
• Customer experience analytics by leveraging feedback from customers
• Social media & review monitoring in a single workflow
• Local SEO strategies to boost online footprint and revenue
• Competitor analysis with actionable insights
• Local listing management for optimized brand visibility

Birdeye vs. ReviewTrackers: Key differences

When it comes to managing online reputation and driving new leads, multi-location businesses need the best tools. Birdeye stands out from ReviewTrackers with its cutting-edge features and capabilities. Let’s explore some key differences between the tools:

Reputation management

Review generation: Birdeye helps businesses generate reviews on 200+ sites, including leading platforms like Google and Facebook, while ReviewTrackers aggregates reviews only from a few select directories.

Monitoring and response: Birdeye offers advanced tools to monitor and respond to reviews from over 200 sites, including AI-powered responses to save time and AI translation for reviews and responses. ReviewTrackers offers basic monitoring and response functionalities.

Review marketing: Birdeye amplifies online reputation by cross-posting reviews to social media and showcasing them through various channels, including widgets, Google Seller Ratings, and its microsite. In contrast, ReviewTrackers has limited showcasing capabilities, with its Amplify review widget and Hootsuite integration being the primary features.

Customer referrals: Birdeye automatically sends referral requests to happy customers, a feature not prominently available in ReviewTrackers.

Messaging, communication, and social media management

Unified inbox: Birdeye manages all conversations in a single inbox, supporting two-way texting and messaging on Facebook and Instagram. ReviewTrackers doesn’t offer this.

Advanced communication: Birdeye offers AI-powered webchat, chatbot, live chat, video chat, and voicemail auto-transcription. ReviewTrackers lacks these advanced communication tools.

Social Media Management: Birdeye supports scheduling, bulk posting, and managing social posts across locations, a more robust solution than what ReviewTrackers offers.

Pricing

Birdeye offers a range of flexible options to suit the business needs of companies of all sizes. Its Starter plan offers features, including Reviews, Listings, and Messaging, for $299 per location per year. The Growth plan offers Reviews, Listings, Messaging, and Webchat for $399 per location per year. The Dominate plan includes Social media management and all the features from the previous plans for $449 per location per year. Birdeye’s pricing varies based on the number of locations and features you need in your plan.

Curious about what Birdeye would cost for your business? Try our “Pricing Configurator” to calculate your Birdeye cost now.

ReviewTrackers also offers customized pricing plans, but it doesn’t disclose specific pricing details on its website. Instead, it encourages visitors to request a quote or contact their sales team for a personalized pricing plan.

17 features that make Birdeye the better choice

In the Birdeye vs. ReviewTrackers comparison, Birdeye excels in several key areas. It shines in managing reviews, sending automated requests, and digging deep into customer feedback. Plus, it connects effortlessly with multiple platforms and offers a diverse set of communication tools, making it a more comprehensive solution for businesses looking to manage their online reputation and connect with customers.

Let’s delve deeper into the specific features where Birdeye outshines ReviewTrackers:

1. Generating reviews

Birdeye simplifies review collection across 200+ platforms, including Google and Facebook, and even offline through QR codes, helping businesses build credibility and stand out. In contrast, ReviewTrackers has limited capabilities when it comes to generating reviews across multiple platforms.

ReviewTrackers’ limitations have driven customers to switch to Birdeye. Here’s what Megan Sullivan of LightRx had to say:

“We have used ReviewTrackers; however, their review outreach is limited to email review requests only, not SMS messages like Birdeye.”

Megan Sullivan, Director of Marketing, LighRX

2. Managing reviews

Birdeye allows businesses to monitor and respond to reviews from 200+ sites in a unified dashboard, ensuring comprehensive reputation management. ReviewTrackers officers basic monitoring but not as extensive as Birdeye.

3. Saving time AI responses

Birdeye lets you write personalized review replies at scale with help from AI. You can use BirdAI to generate tailored responses from scratch or rephrase your replies to ensure they’re on-brand, empathetic, and consistent. You can also fix grammar and change tone and length with ease. ReviewTrackers offers some AI-generated review responses too, but Birdeye’s capabilities are more extensive and user-friendly.

4. Translating reviews and responses using AI

With Birdeye Reviews, you don’t need a translator to connect with customers who speak different languages. It automatically translates customer reviews into English so you can understand their feedback. And when you respond, it translates your message back into the customer’s language. This way, you can communicate effortlessly with customers from all over the world. Reviewrackers doesn’t offer this powerful feature.

5. Crossposting reviews to your social media pages

Birdeye allows you to turn glowing customer reviews into engaging social posts that reach a wider audience with just a few clicks. It offers easy-to-use templates to share reviews across multiple platforms. ReviewTrackers doesn’t offer crossposting features, missing out on leveraging social proof.

6. Messaging customers across multiple platforms

With Birdeye’s multi-platform messaging, you can chat with customers via text, Facebook, Instagram, webchat, or email – wherever they prefer. This means you can have seamless conversations, answer questions, and provide support in a way that feels effortless and personalized. ReviewTrackers doesn’t offer this flexibility, but with Birdeye, you can connect with customers on their terms.

7. Responding to customer messages with digital voicemail

Birdeye offers a digital voicemail feature to ensure all customer messages are received and responded to. ReviewTrackers lacks digital voicemail, which means you might miss out on valuable conversations.

8. Turning reviews into automated customer referrals

Birdeye’s referral program makes it easy to turn your happiest customers into your best marketers. Its automated campaigns and personalized templates help you encourage satisfied customers to spread the word, driving new business your way. It’s a powerful way to leverage positive reviews and attract new customers. ReviewTrackers offers no such options for customer referrals.

9. Managing all conversations in a single inbox

Imagine having all your customer conversations in one place, easily accessible and manageable. That’s what Birdeye offers – a unified inbox that streamlines all customer communications, making it simple to stay on top of messages, respond promptly, and provide excellent service. ReviewTrackers doesn’t provide a unified inbox, making communication management more fragmented.

10. Two-way texting

Birdeye allows for two-way texting, facilitating direct and real-time communication with customers. This feature, along with Birdeye’s other advanced communication tools, makes it a more versatile and powerful solution for businesses looking to enhance customer engagement and communication. ReviewTrackers lacks two-way texting capabilities.

11. Messaging on Facebook, Instagram, and more

Birdeye unifies your social accounts, allowing you to manage messages from Instagram, Facebook, and more in one easy-to-use inbox. With Birdeye, you can respond to customers, resolve issues, and drive sales from a single dashboard. ReviewTrackers doesn’t offer this feature.

12. AI-powered chat features

Birdeye offers advanced chat features such as webchat, chatbot, and live chat powered by AI, providing a superior customer interaction experience. ReviewTrackers doesn’t offer AI-powered chat functionalities.

13. Video chat

Birdeye’s video chat feature lets you offer virtual consultations, eliminating the need for customers to visit your store or office. This convenient tool saves time and effort for both you and your customers. ReviewTrackers lacks this feature, missing out on an important communication tool.

14. Auto-transcription of voicemails

Birdeye’s automated receptionist answers calls and transcribes voicemails so you can follow up with customers, responding to their queries and concerns at a time that suits you. ReviewTrackers doesn’t offer this feature.

15. Scheduling appointments

Birdeye offers built-in tools for scheduling appointments, sending reminders, and confirming bookings with patients, making it a more versatile option for businesses. ReviewTrackers doesn’t offer appointment scheduling as an integrated feature.

16. Sending automated referral campaigns

With Birdeye, you can tap into the power of word-of-mouth marketing. It allows you to launch automated referral campaigns that turn your happy customers into brand ambassadors. You can collect referrals across various channels, including emails, text, and social media. ReviewTrackers lacks automated referral capabilities.

17. Scheduling, bulk posting, and managing social media posts across locations

Birdeye simplifies social media management, allowing you to schedule, bulk post, and manage posts across multiple locations from one spot. This ensures consistent branding and saves time. ReviewTrackers doesn’t offer this feature, limiting reach and effectiveness.

Birdeye’s AI-powered social media management software helps you boost your brand, engage customers, and conquer the digital world. Learn more about Birdeye Social.

What customers love about Birdeye

Birdeye is helping businesses achieve their goals and grow their online presence. Here are some stories and testimonials from businesses that have seen real results:

eyeTrust Eyecare

Birdeye transformed eyeTrust Eyecare’s review management process, yielding a staggering 2116.96% surge in online reviews and generating an impressive 9,300 new reviews across all sources.

“Birdeye has evolved beyond review management to include a broad range of features that significantly enhance not only our customer service but also other aspects of business improvement.”

Taylor Chung, Optician & Marketing Manager, eyeTrust Eyecare

Smile Workshop

Birdeye helped Smile Workshop optimize their review management process, resulting in a 193% increase in online reviews. This surge in reviews and responses has significantly enhanced their SEO and SEM efforts, culminating in an impressive 1.2 million+ views on Google.

“Birdeye has allowed us to increase our number of reviews by nearly 200% YoY, which has greatly contributed to brand lift and recall.”

Brandon Dowdy-Ernst, Chief Experience Officer, Smile Workshop

FAQs on choosing Birdeye over ReviewTrackers

Choose Birdeye: The smarter way to manage your online reputation

When comparing Birdeye and ReviewTrackers, it’s clear that Birdeye stands out as the superior choice for review management. With its comprehensive platform, advanced analytics, seamless integrations, and exceptional customer support, Birdeye empowers businesses to take control of their online reputation and drive growth.

Unlike ReviewTrackers, Birdeye offers a holistic approach to review management. It combines AI-powered insights, automated review requests, and personalized support to help businesses thrive in the competitive online landscape.

Don’t settle for limited review tracking capabilities. Sign up for a free demo of Birdeye today and discover how our innovative solutions can transform your online reputation and fuel your business success.