Most business owners know that most customers look online to discover new businesses but don’t know where to start with making sure their business ranks high. This is where understanding business directory listings for SEO comes in. Customers go to search engines like Google and Bing and according to Forbes, 93% of searchers never go past the first page. That means it is key for your business to get on the front page of a search.
How can you do this? Business directories like Google Places, Facebook and more have big marketing budgets so they can rank high in organic search. As a result, even if you can’t get your site ranked high for a particular search term, you can still appear in the online directories that have more SEO power. Also, when they link to your site and mention your business, it helps your site rank higher.
The best online directories for SEO are divided into two lists:
- The Largest Local Business Directories in the US
- The Top U.S. Local Citation Sources
The 44 largest local business directory listings in the US
According to Compete.com, these local directory sites have the largest amount of traffic. These are listed by the size, i.e., largest first.
- Google Places (aka Google+ Local)
- Yahoo Local
- HomeAdvisor (Bonus: Check out our guide to HomeAdvisor for Business)
- Insider Pages
- Best of the Web Local
Top 10 U.S. local directory citation sources
Check out the list of directories that have the most influence:
As you can see, there are a lot of sites you need to manage your profile on and that can be daunting for some business owners. BirdEye’s online presence tool can keep your business information consistent across 50+ sites and directories. BirdEye continuously scans the web for missing and inaccurate listings and fixes them in real-time. As a result, you can keep your online presence consistent everywhere with no extra work!
You may also want to read Local business SEO management.